Ethical Allies

From Ethical Personalisation to Domain Super Apps with StJohn Deakins and Ket Patel


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What if brands could deliver intimately personalised experiences without compromising privacy or consumer trust?

We will be talking about ethical personalisation, tailored experiences with user consent, and privacy, and Domain Super Apps. These are unified platforms that integrate various services within the sector into one seamless experience.

By evolving customer marketing from ethical personalisation to domain super apps, brands can reshape their digital relationship with customers, building ecosystems that are trusted, transparent and transformative.


An astounding topic brought by StJohn Deakings, CEO at DataSapien, in conversation with Ket Patel, Data Monetisation Expert, hosted by Borja Santaolalla, Advisor at the Ethical Commerce Alliance and Beatriz García, Events Specialist.

Follow us to learn more about AI, ethics and eCommerce at www.linkedin.com/company/ethical-commerce-alliance/.

Ethically,

The ECA Team

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Ethical AlliesBy Ethical Commerce Alliance