"It sounds cliche, but I could not stop thinking about this idea. I was in bars with friends and I could not stop talking about it. I was sleeping and would have dreams about it. It was one of those ideas that I was honestly obsessed over." — Jonny Grubin on SoPost.

We welcome Jonny Grubin of SoPost onto the Ready to Launch Podcast. SoPost, named one of the UK's fastest-growing tech firms (fast 50), provides companies the ability to reach their customers online and send them sample-sized products.

An incredible story:

— Jonny's background in entrepreneurship, launching his first business by accident at 12 years old

— Dropping out of university for a startup idea that came from Twitter

— Meeting cofounders on Twitter⠀

— What didn't work about his failed venture preceding SoPost⠀

— Being resourceful in the beginning stages of starting a business, how he did it with SoPost⠀

— The evolution of SoPost, his initial misreading of what the customers valued most about SoPost⠀

— What has Jonny's day-to-day been like amidst SoPost's rapid expansion in the past three years? ⠀

— Work vs. life balance of Jonny and the company culture he chooses to provide

SoPost: https://www.google.com/search?q=sopost+uk&rlz=1C5CHFA_enUS857US859&oq=sopos&aqs=chrome.0.69i59j69i57j69i59l2j69i60.1186j0j7&sourceid=chrome&ie=UTF-8

Jonny Grubin Instagram: https://www.instagram.com/groob/?hl=en

Ready to Launch Instagram: https://www.instagram.com/readytolaunchpodcast/

Get in touch: https://www.readytolaunchpodcasts.com/