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Episode 27 - Ursula Hoppe: "From Head Trash to Inner Peace: The Self-Efficacy Advantage "
Ever notice how the most talented people often wait the longest to start? What if the voice in your head saying "you're not ready yet" is actually the only thing holding you back?
Air Force veteran and award-winning photographer Ursula Hoppe has built a thriving creative business by mastering one counterintuitive skill: saying yes before she has all the answers. From being told to lose 20 pounds before joining the military to launching a photography business at 50, Ursula's journey reveals how self-efficacy—the belief that you can figure things out—beats perfect preparation every time. You'll discover her mantra for launching anything ("build the plane as you fly it"), the mentorship strategy that fills skill gaps without stalling momentum, and why authentic leadership means being okay with not being for everyone.
IN THIS EPISODE YOU'LL DISCOVER:
✓ Why waiting until you feel ready guarantees you'll never start
✓ The "head trash" that keeps competent people stuck and how to quiet it
✓ How to find mentors who fill your skill gaps without stopping your momentum
✓ The counterintuitive business launch strategy: advertise before your website is perfect
FEATURED GUEST:
Ursula Hoppe - Air Force Veteran & Fine Art Photographer
Ursula graduated with honors from Savannah College of Art and Design and built a successful photography business specializing in business portraits and fine art landscapes. Her work hangs in international collections from the UK to Saudi Arabia. After 11 years with a growing photography company (one of the first 10 employees who helped scale to 200 studios), she launched her own business at 50—choosing authenticity and creative freedom over financial comfort.
Connect: UrsulaHoppePhotography.com | Etsy: UrsulaHoppePhoto
NEXT WEEK: Episode 28 - Solo: "The Holiday Leadership Challenge: Maintaining Standards During Chaos"
RESOURCES:
Hardcore and At Ease Framework: https://www.OthersOverSelf.com | Strategy Session: [email protected]
Affiliate Disclaimer: I only recommend products I genuinely use. Full disclosure: https://othersoverself.com/affiliate-disclaimer/
Get the Gear:
📷 Panasonic Lumix 4K Camera: https://amzn.to/3XZLzj5 | 📊 My Business Report: https://hardcore-and-at-ease.captivate.fm/biz-report | 🎯 StoryBrand.ai: https://hardcore-and-at-ease.captivate.fm/storybrand-ai | 📚 Business Made Simple: https://hardcore-and-at-ease.captivate.fm/bms | 🚀 Flight School: https://hardcore-and-at-ease.captivate.fm/flight-school | 📈 My Marketing Report: https://hardcore-and-at-ease.captivate.fm/marketing-report
Listen: Apple | Spotify | YouTube | https://othersoverself.com
Connect: LinkedIn | Instagram: @TheShellyRood | [email protected]
Work with Shelly: One-on-One Coaching | Personal Mission Statement Workshop | Team Training | Book discovery call: [email protected]
By Mission Ambition, LLCEpisode 27 - Ursula Hoppe: "From Head Trash to Inner Peace: The Self-Efficacy Advantage "
Ever notice how the most talented people often wait the longest to start? What if the voice in your head saying "you're not ready yet" is actually the only thing holding you back?
Air Force veteran and award-winning photographer Ursula Hoppe has built a thriving creative business by mastering one counterintuitive skill: saying yes before she has all the answers. From being told to lose 20 pounds before joining the military to launching a photography business at 50, Ursula's journey reveals how self-efficacy—the belief that you can figure things out—beats perfect preparation every time. You'll discover her mantra for launching anything ("build the plane as you fly it"), the mentorship strategy that fills skill gaps without stalling momentum, and why authentic leadership means being okay with not being for everyone.
IN THIS EPISODE YOU'LL DISCOVER:
✓ Why waiting until you feel ready guarantees you'll never start
✓ The "head trash" that keeps competent people stuck and how to quiet it
✓ How to find mentors who fill your skill gaps without stopping your momentum
✓ The counterintuitive business launch strategy: advertise before your website is perfect
FEATURED GUEST:
Ursula Hoppe - Air Force Veteran & Fine Art Photographer
Ursula graduated with honors from Savannah College of Art and Design and built a successful photography business specializing in business portraits and fine art landscapes. Her work hangs in international collections from the UK to Saudi Arabia. After 11 years with a growing photography company (one of the first 10 employees who helped scale to 200 studios), she launched her own business at 50—choosing authenticity and creative freedom over financial comfort.
Connect: UrsulaHoppePhotography.com | Etsy: UrsulaHoppePhoto
NEXT WEEK: Episode 28 - Solo: "The Holiday Leadership Challenge: Maintaining Standards During Chaos"
RESOURCES:
Hardcore and At Ease Framework: https://www.OthersOverSelf.com | Strategy Session: [email protected]
Affiliate Disclaimer: I only recommend products I genuinely use. Full disclosure: https://othersoverself.com/affiliate-disclaimer/
Get the Gear:
📷 Panasonic Lumix 4K Camera: https://amzn.to/3XZLzj5 | 📊 My Business Report: https://hardcore-and-at-ease.captivate.fm/biz-report | 🎯 StoryBrand.ai: https://hardcore-and-at-ease.captivate.fm/storybrand-ai | 📚 Business Made Simple: https://hardcore-and-at-ease.captivate.fm/bms | 🚀 Flight School: https://hardcore-and-at-ease.captivate.fm/flight-school | 📈 My Marketing Report: https://hardcore-and-at-ease.captivate.fm/marketing-report
Listen: Apple | Spotify | YouTube | https://othersoverself.com
Connect: LinkedIn | Instagram: @TheShellyRood | [email protected]
Work with Shelly: One-on-One Coaching | Personal Mission Statement Workshop | Team Training | Book discovery call: [email protected]