On this week’s episode of The RJ Ledesma Podcast, we sit down with Emmanuel “Bingo” Soriano — better known as The Branding Nerd — to decode the science (and art!) behind brands that last. A veteran brand strategist with years of experience working with both global corporations and local MSMEs, Bingo breaks down the fundamentals of branding in the most practical, no-BS way — from defining your brand DNA to creating authentic connections that convert followers into loyal fans.

Bingo also gives us a sneak peek into BrandCon 2025, happening on November 11–13 at Newport World Resorts, the Philippines’ biggest gathering of branding leaders, marketers, and entrepreneurs. Whether you’re a startup founder, a marketing manager, or a business owner ready to scale — this is your chance to learn from the country’s best and build a brand that truly stands out.

🎧 Don’t miss this deep dive into how great brands are born, built, and believed in.

For any collaboration, brand partnership, and campaign run inquiries, e-mail us at [email protected].

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