This document is a guide for new employees of MrBeast Productions, written by Jimmy Donaldson, or MrBeast himself. The document is intended to bring new hires up to speed on the company's values, philosophy, and practical methods for producing viral content. Donaldson emphasizes the importance of understanding the nuances of YouTube virality, focusing on click-through rate, average view duration, and average view percentage. The document stresses the importance of creative thinking, collaboration, and a relentless pursuit of excellence in everything they do. Donaldson also outlines his expectations for employees, highlighting his desire for "A-players" who are obsessive, coachable, and driven by results. He further emphasizes the importance of communication, accountability, and a willingness to learn from mistakes. The document outlines a clear path for career growth and success within the company, suggesting that hard work, dedication, and a commitment to MrBeast's vision will be rewarded with incredible opportunities.
This document is a guide for new employees of MrBeast Productions, written by Jimmy Donaldson, or MrBeast himself. The document is intended to bring new hires up to speed on the company's values, philosophy, and practical methods for producing viral content. Donaldson emphasizes the importance of understanding the nuances of YouTube virality, focusing on click-through rate, average view duration, and average view percentage. The document stresses the importance of creative thinking, collaboration, and a relentless pursuit of excellence in everything they do. Donaldson also outlines his expectations for employees, highlighting his desire for "A-players" who are obsessive, coachable, and driven by results. He further emphasizes the importance of communication, accountability, and a willingness to learn from mistakes. The document outlines a clear path for career growth and success within the company, suggesting that hard work, dedication, and a commitment to MrBeast's vision will be rewarded with incredible opportunities.
