The Value Builder Podcast

From NFL to CRE: Logan Freeman on Leasing, Leverage and Mastering Mindset


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In this episode of The Value Builder Podcast, Saul welcomes Logan Freeman—Managing Broker at MWCRE Advisors and widely known as “Mr. Kansas City”—for a candid conversation on grit, reinvention, and the fundamentals driving small bay industrial in the Midwest. From being cut by the Raiders to cutting deals across 600,000+ SF of commercial property, Logan shares what sets Kansas City apart—and why data, discipline, and demand are fueling record absorption.

🎯 You’ll learn:

  • How Logan transitioned from NFL hopeful to CRE operator

  • Why Kansas City is quietly leading the Midwest in absorption and development

  • The systems behind pre-leasing, QR-code capture, and AI leasing bots

  • The real reason small bay industrial is outperforming

  • What developers should know about demand, lease rates, and build costs

    If you’re looking for a blueprint for scaling with integrity—or you’re curious about Kansas City’s CRE momentum—this episode will hit home.

    Reach out to Logan on LinkedIn: https://www.linkedin.com/in/livefreeinvestments/

    Visit MWCRE Advisors: https://www.mwcreadvisors.com/
    Subscribe and follow The Value Builder Podcast for more CRE insights every Wednesday.

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    The Value Builder PodcastBy Saul Zenkevicius