In this episode of Behind the Boardroom, we speak with Vinay Kothari, the visionary founder of GoDESi, a brand reshaping the Indian sweets and snacks sector. With a background rooted in both tradition and innovation, Vinay Kothari shares his journey from overcoming distribution hurdles to building an omni-channel FMCG brand.

Vinay Kothari discusses the strategic importance of crafting an authentic Indian identity, leveraging storytelling, and the role of technology in scaling operations and maintaining a competitive edge in the fast-paced FMCG market.

Key takeaways from this episode include:

✅ Strategies for elevating regional snacks to premium, globally recognized products

✅ Leveraging storytelling to build a distinct and impactful brand identity

✅ Insights on successfully navigating both retail and omnichannel sales

✅ Technology driving operational efficiency and enhancing customer experience

✅ Visionary leadership focused on dominating the global snack market through innovation and authenticity

Tune in for valuable insights and leadership lessons from a pioneer in the FMCG space.

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