May 22, 2025

From Passion to Profit

26 minutes

Welcome back to Inspire + Move! In this solo episode, I’m opening up about a story that’s shaped so much of who I am today! It’s all about how my passion for fitness grew from personal loss, and how that passion became a business built on healing, strength, and real impact. It’s not always a straight path from what moves us emotionally to what drives us professionally. I’ll be reflecting on the turning points,some painful, some empowering, that ultimately led to creating BENCHMARK Fitness and building a life that feels aligned and deeply fulfilling.

Listen to the full episode to hear more about:
• How fitness became my anchor after losing my brother, and how it helped me begin to heal.
• The journey from an unhealthy relationship with body image to embracing strength, energy, and long-term health.
• Leaving the security of a corporate job to pursue a bigger purpose, even when the timing didn’t feel perfect.
• The reality of entrepreneurship through uncertainty, and what kept us going through pandemic challenges.
• Why it’s worth doing a “passion audit” to reconnect with what lights you up, and how that can become something more.

If you’ve ever wondered how to build something meaningful from your experiences, this episode will give you the honesty behind the highlight reel. I always love hearing what resonates with you! Come say hi on Instagram @AlliArruda and let me know what part of the episode stuck out!

If you’re ready to build momentum and level up your fitness and your business, Send me a DM @AlliArruda with the word GROWTH to learn how we can help support you! 💪🏼🫶🏼
OR head to my website: https://www.inspireandmove.ca/coaching

Upcoming Events:
GIRLFRIENDS WALKS are back!

LAST GF WALK OF 2025
Oakville: Sunday November 5th
It’s more than a walk—it’s an opportunity to build authentic connections, meet like-minded women, and even spark collaborations or new business opportunities.

Check www.inspireandmove.ca/store to get tickets & join me for the next one!