In this episode of Business Insights, Paul Croker interviews Aaron Fletcher, the commercial manager of the MSP show and a former member of the band The Bees.

They discuss Aaron's journey in the music industry, his experiences with The Bees, including their influences, songwriting process, and the challenges of recording and touring.

Aaron shares insights on networking within the music industry, the significance of their Mercury Prize nomination, and his current project—a documentary about The Bees.

The conversation highlights the importance of authenticity, creativity, and community in both music and business.

Tune in and listen to pick up on which music track Aaron adds to the infamous Spotify playlist.