In this powerful episode of The Mike Litton Experience, we sit down with business coach, faith-driven leader, and marketing strategist BJ O’Neal, who shares how failure, faith, and persistence shaped his journey from entrepreneurial setbacks to building a thriving coaching business.

BJ reveals how he transformed personal hardship into purpose—and now helps others do the same through his turnkey business coaching system. From stories of early business mistakes to working with high-performing clients, BJ opens up about mindset, mentorship, and building a mission-focused coaching model.

Whether you’re an aspiring coach, a business owner stuck in a rut, or someone chasing a God-sized dream, this episode will inspire you to fail forward, get help, and never quit.

What You’ll Learn in This Episode:

Why failing is essential for success

How to pray for refinement, not just rescue

The power of asking better questions

How BJ O’Neal built a scalable white-label coaching business

The mindset behind “faith without works is dead”

Why discomfort is the birthplace of transformation

About BJ O’Neal
BJ O’Neal is a seasoned entrepreneur, marketing expert, and founder of a successful coaching platform that equips coaches to launch and scale their businesses with ready-to-implement systems. His work empowers individuals to turn calling into career—with purpose, profitability, and impact.

Ready to launch your coaching business or take it to the next level?
Visit https://www.businesscoachmastery.com

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