What if the secret to exponential business growth isn't working harder, but becoming a life architect first?

Serial entrepreneur Bill Faeth has launched 31 successful startups, but his most important transition was becoming a life architect. In "From Serial Entrepreneur to Life Architect: Bill Faeth on Building Business Around Your Life," Bill shares how a disappointing forum experience in 2015 revealed he was operating at only 85% in his marriage. Through weekly "Faith Fridays" and aligned life planning with his wife Maria, Bill transformed both relationships and business. Now running seven companies generating $24 million with just three employees, Bill architects his ventures around the life he wants—ski trips, fly fishing, international travel. "If you don't have your life at home optimized, you're probably not seeing your full potential on the business side either."

Bill Faeth is a serial entrepreneur, investor, speaker, and the founder of the #1 short-term rental brand (Build STR Wealth) in the industry, with a track record of building and scaling thirty-seven companies across multiple industries and generating more than $1 billion in lifetime sales. He is also the founder of the sold-out STR Wealth Conference, and his insights have been featured on NBC, Fox, Fox Business, Merit Street, and other major media outlets. Beyond business, Bill is a dedicated family man who shares his success with his wife, Brea, and their two amazing daughters, Gentry and Oaklee.

About The Show: 
The Life in Transition, hosted by Art Blanchford focuses on making the most of the changes we’re given every week. Art has been through hundreds of transitions in his life. Many have been difficult, but all have led to a depth and richness he could never have imagined. On the podcast Art explores how to create more love and joy in life, no matter what transitions we go through. Art is married to his lifelong partner, a proud father of three and a long-time adventurer and global business executive. He is the founder and leader of the Midlife Transition Mastery Community. Learn more about the MLTM Community here: www.lifeintransition.online

In This Episode: 

(00:00) The 2015 Transition That Changed Everything

(06:55) Why Everyone Needs a Coach

(12:01) The Power of Integration Over Balance

(16:42) Creating the Life Plan: Individual Then Together

(21:39) Midlife Transition Mastery Ad

(28:30) Teaching Kids About Wealth and Money

(34:03) Faith Fridays: The Non-Negotiable Weekly Ritual

(43:05) Intimacy, Communication, and Keeping Score

(45:46) Transition Mastery Coaching Ad

(48:40) Building Simple Businesses with Maximum Freedom

(53:07) Connect with Bill Faeth

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Resources:
Bill Faeth IG: https://www.instagram.com/billfaeth73/
Bill Faeth YT: https://www.youtube.com/@buildstrwealth
Bill Faeth LinkedIn: https://www.linkedin.com/in/billfaeth/
Email Art Blanchford
Life in Transition Website
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Join Our Community: https://www.lifeintransition.online/
My new book PURPOSEFUL LIVING is out now. Order it now: https://www.amazon.com/PURPOSEFUL-LIVING-Wisdom-Coming-Complex/dp/1963913922
Explore our website https://lifeintransitionpodcast.com/ for more in-depth information and resources, and to download the 8-step guide to mastering mid-life transitions.

The views and opinions expressed on the Life In Transition podcast are solely those of the author and guests and should not be attributed to any other individual or entity. This podcast is an independent production of Life In Transition Podcast, and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2025.