How many times have you walked into a store to get materials for a project, only to get home and realize that what you thought you were building wasn’t actually what you intended to build?  
Welcome to the world of outcome-based selling.  
Rather than showing up with a list of requirements, you’re putting the end outcome at the forefront of your plan and selling accordingly.  
How can it help your business?  
Listen to Jeffrey Barnhart , Josh Humphrey , Fernando Samorinha , and Eric Hembree talk all about:
The Home Depot approach to outcome-based selling
Why outcome-based selling is so valuable
The challenges of, and Cisco’s solutions to, outcome-based selling
Where they see technology going in the next year  


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