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From sweeping floors to scaling 38 Sonic Drive-Ins, Paul Reiser’s journey is the ultimate American dream. In this episode of The Sidekick Life, Ryan Zink and Tyler Altenhofen sit down with Paul to unpack how his family bootstrapped their way into one of Sonic’s most successful franchise empires—ultimately exiting for a life of freedom, travel, and purpose. Paul shares the leadership principles, family dynamics, systems, and gut-check moments that shaped their multi-decade journey, and offers hard-won lessons for any aspiring franchisee looking to build a legacy.
By Franchise Sidekick5
2727 ratings
From sweeping floors to scaling 38 Sonic Drive-Ins, Paul Reiser’s journey is the ultimate American dream. In this episode of The Sidekick Life, Ryan Zink and Tyler Altenhofen sit down with Paul to unpack how his family bootstrapped their way into one of Sonic’s most successful franchise empires—ultimately exiting for a life of freedom, travel, and purpose. Paul shares the leadership principles, family dynamics, systems, and gut-check moments that shaped their multi-decade journey, and offers hard-won lessons for any aspiring franchisee looking to build a legacy.

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