In this episode of 10x Your Team with Cam & Otis, Blair Bryant Nichols shares his expertise in building strategic speaking platforms and managing diverse talent. As the owner of BBN Creative Management, Blair discusses the evolving landscape of public speaking, from developing effective marketing assets to creating sustainable speaking strategies. Drawing from his extensive experience working with authors, entrepreneurs, and thought leaders, Blair offers valuable insights into what makes a great speaker and how to build a lasting impact in the speaking industry. Whether you're an aspiring speaker or a business leader looking to expand your platform, this episode provides practical strategies for success in the modern speaking landscape.

More About Blair:
Blair Bryant Nichols, Owner of BBN Creative Management for  Diverse and Mission-Driven Talent, is a seasoned expert in  building strategic speaking platforms for speakers and business  leaders; with a background representing top authors and  managing diverse projects for founders, entrepreneurs, and  celebrities. Blair specializes in helping his clients understand  the strategic landscape of public and corporate speaking,  emphasizing the need for a diverse portfolio of offerings to  compete effectively.  

Blair holds an M.B.A. from UCLA-Anderson with a specialization  in Entertainment Management and a B.A. in Literature from  American University, complemented by his post-grad training at  the Columbia Publishing Course.  

Outside of work, Blair enjoys traveling, literature, board games,  and spending time with his husband Gray and their Shepherd mix rescue dog Aspen in his homes in West Hollywood and Lake  Arrowhead. 

The Cam and Otis Show - Podcast - Masterfile

Chapters:
Introduction and Background (00:00-02:06)
Welcoming Blair
Initial discussion about his role in helping speakers grow

The Three Pillar Speaker Strategy (02:06-07:34)
Marketing assets and positioning
Video content importance
Building a sustainable speaking platform

Marketing and Business Development (07:34-14:52)
Content creation strategies
Promoting speaking engagements
Building a speaker's brand

Industry Insights and Speaker Management (14:52-21:15)
Speaker management vs. traditional management
Market dynamics
Working with purpose-driven speakers

What Makes a Great Speaker (34:47-50:55)
Key qualities of successful speakers
Importance of storytelling
Building authentic connections

Closing Thoughts and Contact Information (50:55-54:00)
Key takeaways
How to connect with Blair
Show outro

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Blair Bryant Nichols
Facebook: https://www.facebook.com/BBNCreativeManagement/
LinkedIn: https://www.linkedin.com/in/blairbnichols/
Website: https://www.bbncreativemanagement.com/