From the Brand-Side-Out

From the Brand-Side-Out

By Tonia WeitersBusinessEntrepreneurship
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From the Brand-Side-Out episodes

  • S6EPS80: True Independence, Violence in America & Being The Wealth

    True independence doesn't come from what you have, but from what you are. It's not about having the perfect car or the nicest clothes, but about being content with who you are and what you have. It's about being confident in your own skin and knowing that you're enough just the way you are. That's true independence.

    Sadly, too many people in America don't know how to find that kind of independence. They think they need to have more stuff or be more like someone else, in order to be happy and successful. But that's not the case. The truth is, we all have the same potential for happiness and success, but not necessarily the opportunities. It's just a matter of finding or creating the opportunities starting with and within ourselves. 

    SUMMER SPECIAL: Get the Superbrand Your Business WorkBooks and Bonuses PLUS the Course FREE http://ecmgroups.com/theshop

    34 min
  • S6EPS79: 9 Tips for Making Beautiful Presentations

    Show Notes: Today we’re giving you 9 Tips for making beautiful presentations. Whether you’re using InDesign, PowerPoint or Canva this is for you if you’re open to the fact that all of us can use improvement. For visual learners or fully immersive step-by-step…

    Visit http://www.ecmgroups.com/theblog 

    31 min
  • S6EPS78: Better Brand That Like...Kendrick Lamar's The Heart Part 5 (YouTube)

    You've seen the thought-provoking video by The Quintessential Kendrick...now lets talk about what you can learn to grow your business or brand. Warning: The Militant Midget (my alter-ego) makes an appearance. We're talking conscious-rap, the same conversation we've been having since the 60s WHY??? And how you can use it to bank big in your business. Pay attention. I should have called this, The Anatomy Of An Artist. 

    Here's the video: https://youtu.be/uAPUkgeiFVY


    41 min
  • S6EPS77: Why Your Business Is Failing, They're NOT Your People

    When you're starting a business, it's easy to get wrapped up in the thrill of your new venture. But as any entrepreneur will tell you: there are many things more important than what goes on inside our company! One key ingredient for success? The people we surround ourselves with and how they support us along the way. In this episode, I share some tips about keeping those around YOU accountable and vice versa so you can thrive while still allowing room for personal growth. 

    http://ecmgroups.com/theshop

    11 min
  • S6EPS76: Better Brand That Like—Ozark Netflix

    Ozark is a blockbuster hit that has all of the elements you need to make your story cinematic. From family, factions and friction to finesse in business-- there's no shortage with this Netflix classic show! Learn how important branding really gets down when it comes time for customers or employees alike; what type of campaign will best sell products (and keep them coming back)? We've got tips on creating effective marketing strategies as well as scaling up without sacrificing quality at any point during production.

    www.ecmgroups.com/theshop

    1 hr 24 min
  • S6EPS75: Steps to Create a Brand Development Strategy (Johnny Depp Case Study)

    Last week we covered Personal Branding this week we’re moving into building a Branding Development Strategy. We’re tethering this to the $50MM Amber Heard Defamation Trial brought against her by Ex-Husband Johnny Depp. Remember the warning I gave a few weeks ago about blurring the lines between being the company and having the company stand alone? Well, this is what happens when the business is the brand, for better or worse.

    Check out the trial, Day 12 here: https://youtu.be/TpA2wkSjcW0

    Follow and check us out daily for Wait-a-Minute at http://instagram.com/ecmgroups

    Check out the shop and work with us at http://www.ecmgroups.com/theshop 

    48 min
  • S6EPS75: BETTER BRAND THAT LIKE: Jerry "Retract That "ISH" West (HBOs Winning Time, Pt2)

    When we featured HBO's Winning Time last week, we had no clue that certain characters depicted would be triggered. Let's continue the talk about personal branding; specifically when it can go oh, so wrong! Take notes on the lessons you can learn even beyond the show. Word to the wise: All the world's a stage. LEARN & APPLY THE LESSONS!

    Get LEVERAGE at http://www.ecmgroups.com/theshop (special pricing)

    Read Rose's Article in The Hollywood Reporter

    36 min
  • S6EPS74: Creating Content: Get Unstuck—Don't Go Beyond The Brand

    Having trouble creating content? Well, you're not alone. There's a lot of information out there, too much to learn and apply in the time you need it (which is why you'[re here). Tonight we discuss, a few ways you can bypass the frustration and move forward, faster. We take a look at Mariah Carey's massive success and how you can learn and apply her personal branding choices she's made that's made her successful. 

    Book an appointment or snag our LEVERAGE Offer at: www.ecmgroups.com/theshop

    Check out Mariah Carey's Masterclass

    46 min
  • Better Brand That Like-HBOs Winning Time: Rise The LA Lakers Legacy

    If you're a sports fan, especially basketball, you're gonna love this show. If you're not a sports fan, you will be when you learn that sports is definitely an industry worth looking at and admiring but it's also a multi-billion dollar industry for a reason. We delve into the not-so-secret branding strategies you can use as a leader in your organization or team so you can exceed your goals, pummel through obstacles and redefine wins as benchmarks for all to see.

    BEFORE YOU RE-WATCH the Season on HBO OR HBOMax 

    Please Watch Kobe Bryant's Oscar Award WInning Goodbye called, Dear Basketball here: https://youtu.be/lUcdx4W8Xes

    54 min
  • Creating Consumable Content and What It Means for Your Marketing

    The way we consume content has changed dramatically. We now have access to an endless supply of information, and we can consume it whenever and wherever we want. This shift has had a major impact on the way businesses market themselves. To reach their target audiences, businesses must now create and distribute content that is consumable. Tonight we discuss how and this...? You can do. We're here to help. Sign up for a winning strategy now: www.ecmgroups.com/theshop

    34 min

About From the Brand-Side-Out

From the publisher's feed

The #1 podcast in the industry helping businesses and high-performing creatives get started instead of trying to be perfect! Our podcast takes a common-sense, cost-effective approach to build, brand and bank big on your own expertise and innovation. What are you waiting for? Your audience is waiting for you. We're here to help. Just Launch, Already!