The Engage For Good Podcast with Alli Murphy

Frontline Impact Project Is Helping Companies Donate Products To First Responders Who Need Them


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When COVID struck last Spring, the KIND Foundation wanted to get KIND bars to frontline workers and quickly put a system in place to do so.

It didn’t take long for them to realize that other companies might be in the same boat so they created the Frontline Impact Project to help companies get needed products and resources directly to frontline workers in need via one central clearinghouse.

Today on Cause Talk Radio, Megan speaks with Michael Johnston, President of the Lubetzky Family Foundation and The KIND Foundation about Frontline Impact Project and how they’re working with over 60 companies to get resources where they’re needed most right now.

Megan and Michael discuss some of the things that have surprised the team through this effort, what kind of products and services they still need and what the future of this initiative might entail.

Links & Notes

  • (00:00) - Welcome to Cause Talk Radio
  • (00:37) - Introducing Michael Johnston and the Frontline Impact Project
  • (06:49) - Who gets served?
  • (08:37) - Managing at large scale
  • (09:40) - Who can donate?
  • (11:13) - Mental Health Services
  • (13:25) - Logistics Lessons
  • (17:14) - Challenging Products
  • (20:15) - Unique Product Needs
  • (24:13) - Reflections
  • ...more
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