Join Julia Elliott Brown, Founder & CEO of Enter the Arena as she sits down with Nicola Piercy, the Founder of Stripe and Stare, the world's most comfortable knickers sustainably sourced from trees. Nicola shares her life as a serial entrepreneur, from founding Stripe and Stare with co-founder Katie Lopes to getting £3.6million in investment.

From marketing agency owner to SaaS tech entrepreneur, Lisa Eaton didn’t have the intention to raise investment when she started up Fabric Academy, an online training provider for marketers. However, it was when she realised the business potential and her ambition to dominate the space globally that she started looking at the equity investment route.

Like many women starting businesses, the motivation for Rebekah Brown’s entrepreneurship, MPowder, was in response to her own experiences and spotting a gap in the market. She was struggling with a multitude of symptoms during perimenopause and felt there was barely any information on how to deal with it.

From being in turmoil and struggling to eat and sleep, to Kate Middleton wearing a dress from the brand; elevating the business to new heights. All in the same year. Oh, and add in raising over £11m in funding, and a couple of pregnancies. Not easy!

Sheila Hogan is the founder of Biscuit Tin, a TechDeath company and digital vault that securely holds information and makes managing our affairs when we come to the end of our life easier. With an extensive background in tech and business strategy, Sheila secured grant funding from Scottish Enterprise, utilising her skills in writing business cases. She initially thought it was possible to get plenty of funding just from having the idea for the business, but this wasn’t the case.

Cindy Gallop founded MakeLoveNotPorn, the world’s first user-generated, human-curated ‘social sex’ video-sharing platform. Over 1 million people have signed up from 200+ countries, generating around £60K revenue per month despite many business growth challenges involved in marketing a SexTech business.

Katy Cottam is the CEO and Founder of Luna Daily, the award-winning body care brand for all skin, including intimate care. Katy’s own personal experience with traditional, often stigmatised feminine hygiene products was what led her to want to develop something better for women. Fast forward 15 years of a career in the beauty and wellness industry, Katy made the leap and started on the brand during Covid. She enlisted the help of expert dermatologists and gynaecologists and Luna Daily was born.

Vivi Cahyadi Himmel is the CEO and Co-Founder of AltoVita, and is on a mission to build the largest, most connected ecosystem in corporate accommodation.

Lucy Hall is the co-founder and CEO of LOANHOOD, a gender inclusive fashion rental marketplace for the next generation. Before Lucy founded Loanhood in late 2019, she had a long career as model agent and had entrepreneurial experience before, with her farm to fork restaurant in Covent Garden, which is where sustainability became front of mind.

Stamena Dimitrova is the co-founder and CEO of The Refillable, a grocery store bringing people single-use plastic free everyday products that are kinder to the planet, sustainable, local, organic, and ethically produced.