FUNDstars & FOUNDstars from NOTWICS

FUNDstars & FOUNDstars from NOTWICS

By Anthony LyallBusiness
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FUNDstars & FOUNDstars from NOTWICS episodes

  • F&F Season 5 Episode 6: Peter Finnie of Potter Clarkson

    After autumn impasse, we return with our winter series of interesting Podcasts, with a number of leading lights in the UK Tech industry.


    First up is Peter Finnie, a leading Tech Patents lawyer in the UK who shows us that lawyers are fun, good to talk too and so knowledgeable for Founders and VCs alike. Remember the top one's cover both!


    Peter deep dives and offers some great pearls of advice such as:


    # How to manage Patents/IP in 2023 and current state of regulation in the UK on patents (which ain't good)


    # How 90% of value in Technology created is in the IP. ie: Google bought YouTube purely because of the brand


    # The trends in the Tech market and how Potter Clarkson are still supporting Start-Ups and Scale-Up in these tough times. Plus, how you can meet them


    Listen on and enjoy for more




    35 min
  • F&F Season 5 Episode 5: Lara Mott of Improvewell

    In this episode, we continue our summer focus (yes - there's another heatwave on the way in London to justify this !!)  on leading ladies in the Tech space, talking here to a particularly successful founder in the Health-Tech vertical, Lara Mott.

    Chris first met Lara, six years ago, when she was pondering on exiting her successful corporate career to scratch the entrepreneurial itch and launch her own business.

    Roll on to 2020, when we were pleased to be contacted by the lovely Lara again, to hear about her itch becoming Improvewell, which is now (in August 2022) one of the fastest growing and one's to watch Health-Tech's in the UK, building upon their status as one of the top 100 Start-Ups in 2021, the UK, to WATCH ..

    So, sharing this expertise, Lara talks in detail in the Vod/Pod about:

    ===> How to successfully scale a product into the NHS - the 7th largest employer in the world with 1.7m people
    ===> The nuances of decision making process within the NHS
    ===> How the UK Health industry continues to embrace digital post Covid and hasn't slipped back in old "bad" pre-Covid habits

    Wrapping up...

    The future looks rosy for Improvewell - driven by Enterprises's (not just in Health-Tech) continuing need for platforms that enable data led solutions for wellbeing continuing to grow, in the post pandemic world.

    31 min
  • F&F Season 5 Episode 4: Evie Mulberry – Astia VC

    Fittingly, I write this summary of a great Vod/podcast, with a leading lady of the UK VC scene, England’s women have just scored their first goal against Austria !!

    This episode focuses on Evie Mulberry, the Managing Partner of Astia VC, a leading San Francisco based VC, who has recently returned to the UK build the UK/EU footprint of the fund.

    Evie highlights how Astia – was built by the super impressive Sharon Vosmek, who was one of three founders who established the pillars of Astia 20 years ago.

    She brought Evie into the business, when she re-located to the West Coast in 2008. Now Evie is back and based in the South West and is successfully building out their UK and EU ecosystem.

    Evie talks in detail on, in the pod about how Astia are:

    ===> Female first and only invest in Technology businesses that have female leaders or Women in executive roles
    ===> Remain concerned about the “woefully low investment” into Female led Technology businesses. Its not Female Founders that need to change, its the VC industry
    ===> Are inclusive and don’t believe in the “soft intro”, preferring founders to apply through their “Expert Sift” process, which aims to eliminate bias in their search process for founders

    In conclusion, success is being scaled as this “Expert Sift” process has now evolved into a learning Technology platform fairly recommending businesses at scale

    It’s a great chat, with a great lady trying to change the world of VC, according to men!!

    34 min
  • F&F Season 5 Episode 3: Harriet Rosethorn - Puma PE

    Harriet Rosethorn is second up in our summer series on leading women in VC and Technology.

    We speak to Harriet in February 2022 and she takes great time to firstly explain that Puma has nothing whatsoever to do with the German Sport apparel brand !!!

    She, in fact, joined London based Puma PE, 4 years ago as an investment manager. They are a leading Series A investor in UK and do look at some European Technology names, if they plan to expand in the UK.

    Puma's ticket size is between £2m -£10m and Puma look to support a founder's transition to reach / beat the KPIs needed to get to Series B.

    We cover a wide array of topics in our 35 minute chat:

    On new business:
    ===> We discuss how Puma are one of a number of very active funds at the Series A stage currently, taking advantage of market conditions and  lower competition for the best founders
    ===> By being active - they aim to fund the better businesses, at a better prices and potentially get more ownership than they would have 6 months ago
    We also discuss the portfolio in depth:
    ===> Covering a wide array of topics and businesses, from very successful investment in an End of Life business Pure Cremations to the in-outs of nano, micro and nano (not nemo) influencer marketing, via her work with Influencer
    More generally:
    ===> Harriet provides some very good tips on hiring and how Puma interacts with their founders on how to hire top talent.

    In conclusion:

    Harriet speaks passionately about the Puma portfolio of companies and shows a commitment & expertise that many founders should look to have from their investors, as times potentially become tougher, in the remainder of 2022

    36 min
  • F&F Season 5 Episode 2: Phoebe Arkell - Supernode Global VC

    Phoebe Arkell is first up in our summer series on leading women in VC and Technology. Phoebe is certainly one of the up and coming VCs who successful navigated a career in consulting to follow her dream of becoming a VC.

    She joined London based, Supernode Global, just before the pandemic and quickly found their focus on investing at the seed stage in digital content, was perfectly suited to this time.

    Supernode focuses specifically on platforms and tools focused on these verticals: gaming, animation, sport, education, analytics, ad-tech, music and now the all important metaverse!

    Some pearlers from Phoebe and Founders in particular take note:

    ===> Supernode invest globally, as per the name, in Seed rounds of £1m - £2m
    ===> It's all about execution in these content driven verticals and that's what captures their eye
    ===> How they add proper value and not just money for founders - mentorship, offsites, founder circles are offered to all and are true to their word
    ===> Culture is key for them as a fund and the community they've built
    ===> Chemistry is central for any 10 year journey for Phoebe and the founders Supernode invest in

    Phoebe is a polite, thoughtful and kind lady who was a delight to talk to and a bit of a breath of fresh air for founders looking for the friendly face of VC !

    33 min
  • F&F Season 5 Episode 1: Jatin Ondhia - Shojin Property Partners

    Jatin Ondhia is an inspirational leader who set up Shojin Property Partners in 2009 and has navigated the pandemic to grow a successful, scaling Property Technology business.

    Jatin originally saw the value of investing in property, whilst working as a banker at UBS for 12 years. From its onset, Shojin was like an angel club, which has evolved into an online regulated Technology platform, democratising ownership and access to capital into middle market residential property (£10m-£60m) and the upside this investment can bring.

    Online Real Estate investment is projected to grow from $15bn in 2022, to $800bn by 2027. Developers welcome Shojin as a complementary way of helping them successful fund projects now and in the future.

    In this FUNDstar and FOUNDstar Vod/Podcast episode, Jatin shares these pearls:

    ===> Be nimble and careful in balancing the interests of investors and developers in Property Technology and strategy

    ===> Asia is a great opportunity for funding Property Tech. There is an abundance of great investors there, that understand Tech and property
    ===> They are razor focused on strategic investors, and like to have as many private investors as possible, as they become brand ambassadors
    ===> Profit is not a bad thing in the current climate and Shojin has been profitable for the last two years
    ===> The role of a CEO is problem solving and is super stressful !

    Net/net, Shojin is a clever Prop-Tech play, built on successful alignment of funding, growth and profit that is in a sweet spot to grow extremely successfully in the next five years and spread the wealth to many.

    34 min
  • F&F Season 4 Episode 10: Paul Landau - Careology

    Paul decided to build Careology when personal circumstances highlighted how there are very few, real-time technology solutions to help people manage the treatment process and support processes around cancer, for the: person, care-giver and the clinical team.

    Three years later, it appears to be going well and Paul, an experienced entrepreneur shares his thoughts on the many challenges of the journey, on this inspiring FUNDstar and FOUNDstar Vod/Podcast episode. These include:

    ===> How to build the Tech: the App, the Software, the SaaS and how to sell the software licence to providers and help them blend physical & digital, to improve the provider <> patient experience

    ===> Building traction and business development, where doing smart pilots right really matter and do lead to full rollouts with leading partners, in the clinical healthcare, in the case of Careology. Big companies need to embrace digital and are post Covid. This blend is here to stay in Healthcare

    ===> The Digital Cancer space is wide open and the TAM of 20m people a year are diagnosed with cancer, makes Careology a particularly attractive opportunity to support

    ===> The hiring process and how to assemble people that challenge founders

    Net/net, Careology is an impressive Health-Tech that is really gaining traction, entering its growth phase and looking towards investors for further support.

    33 min
  • F&F Season 4 Episode 9 - Rich Potter - Peak AI

    Rich is the CEO and Co-Founder of Peak.AI, one of the up and coming Unicorns  of the UK Tech scene and Manchester's finest.

    They are a Decision Intelligence leader (using AI and Cognitive Intelligence to make consistently strong decisions) working with Retailers like Superdry and AO.Com, CPGs like KFC and some leading UK & Global PLC manufacturing companies  too!!

    Universally these are product companies where the Peak Data Engine "CODI" optimises demand for their product, enables better targeting, an ability to run leaner, assist ESG goals and impact. Peak enables  companies to stop "HOPING" and using AI to "DO"!

    Rich talks about his driving motivations around growing 200+ global team, refining the business culture, the power of delegation, customer interaction and how they are becoming one of  the biggest commercial AI companies in the UK and if Europe.

    He also touches on the psychology of fundraising and provides some great tips to navigate Seed, Series A, Series B and have integrity  ! A Nasdaq listing is mentioned and Unicorn status. Not a bad spot from Notwics when visiting Manchester in 2015 !!!

    31 min
  • F&F Season 4 Episode 8 - Adrian Lloyd - Episode 1
    Adrian provides some great insight into about his journey, from studying Mandarin, to consultancy and then his time at Stanford University, where he decided that he really wanted to be an investor.
    So upon returning to London .. Adrian, Damien Lane and Dr Simon Murdoch decided to go for it and launch their first fund at Episode 1, with the support of the British Business Bank
    Adrian covers many areas in his 30 minutes ..especially the data magic data that Episode 1 utilises for their B2B Deep Tech / AI / Software Infrastructure and Marketplace investments.
    This has led to successful seed stage investments in the last decade in many now household names, including: Betfair, Natural Motion, Zoopla and Carwow!!!
    More recently. these hotties have appeared, in the stable ... Sano Genetics, Omnipresent and Supercede and no doubt these will flourish as well... so listen on here as to why..
    29 min
  • F&F Season 4 Episode 7 - Chris Averill - Leading Entrepreneur and author of Build, Sell, Retire

    Chris is a really interesting Entrepreneur who successfully grew and exited his business extremely successfully.  His childhood was tumultuous but gave him early life skills, which saw him grow and learn how to overcome challenges like Dyslexia (a condition that many leading founders interesting have suffered.

    We talk late summer 2021, when the UK was in the midst of first UK energy crisis (with Bulb crashing), something that looks like dream, compared to the reality of life now in Mid March 2022.

    He set up as a founder with his business, WAE (We Are Experience) business in 2003, having left the world of consulting when his employer, Arthur Andersen

    There are some super pearls for both "Founders" and "Funders"

    # He speaks about the mistakes you make "Fail to prepare, prepare to Fail". At some point "Every business gets a kicking"
    # Always keep strong cash reserves, for difficult time
    # Read "Good to Great" by Jim Collins. Only when you fail, do you improve.. which is why Mercedes, VW, Volvo are starting to eat Tesla's dinner in electric now. Notably Tesla have never failed
    # Always be well prepared when you want to sell your business, in Chris's case - he prepared for three years ahead of this
    # The best way to sell is when you are growing, rather than grown. Sell on the way up
    # You should always lean on other people (mentors) at different stages to manage you and your business
    # Be careful about taking financial backing, its not always the best thing for a business
    # He talks about the pandemic and the best learnings from businesses he helped coach for free

    Good, snappy little listen, with lots of excellent examples - so feel free to reach out to direct to Chris on LinkedIN HERE- or contact us to connect you direct to the team - from Notwics.

    35 min

About FUNDstars & FOUNDstars from NOTWICS

From the publisher's feed

Christopher Lowe and Anthony Lyall interview the very best VCs and also some of the biggest UK Technology Scale-Ups, along with other super-smart leaders in the ecosystem. We hear their stories, tips,…