2021 has been quite the year in many, many ways — including the introduction of the Future of Things podcast! In this special episode, we take a look back at some of our favorite moments in the first season of the podcast, as well as some exciting things we didn't get to cover this year. As we continue to look toward the future, we also know how important it is to keep the past in mind...

OOH Advertising is no longer limited to static billboards on the side of highways. A variety of digital aspects are being incorporated, including geofencing and programmatic, that have enabled the industry to shift from an impression-based medium to an engagement-based medium. 

Ian Dallimore, Vice President of Digital Growth & GM of Programmatic at Lamar Advertising Company, and Mikhail Damiani, Founder & Managing Director at Blue Bite, discuss how.

Talk of the metaverse is popping up everywhere these days. To help understand what the metaverse is, as well as its implications for business, we talked to futurist and metaverse strategist Cathy Hackl. Listen now and dive into the Future of the Metaverse.

While cryptocurrencies and NFTs are getting most of the blockchain spotlight recently, other uses of the blockchain are quietly propelling businesses into the future in a variety of exciting ways.

Here to take us through the future of blockchain beyond the buzz is Jason Rockwood, VP, General Manager at VeChain US. Jason is joined by Blue Bite's own Director of Partnerships, Alex Kim.

Let's go beyond sustainability and circularity as mere buzzwords and get to a place where we can actually make a difference. 

In this chat, we talk with Jon Grant, Founder of Pure Hydration (makers of ICE Bottle) and Vimal Shukla, SVP of Global Sales and Customer Success at SmartCosmos. We learn about how sustainability initiatives have come a long way in the past few decades, and how connected products and increased consumer engagement are leading us into the future of sustainability storytelling.

The CBD industry is growing rapidly, and brands bear the responsibility to provide verified and transparent product information to consumers. CBD brand Tonic created a seed-to-sale tracking system, and uses a dynamic digital experience to provide this information directly to consumers through product authentication and an array of additional, engaging content.

Tonic Founder & CEO Brittany Carbone tells us about this process, and we also explore Tonic's roots as a female-founded, family-owned brand that sources product materials from their own hemp farm.

Learn how some of the most innovative brands are leveraging smart, connected products to gain a competitive advantage. In this episode we talk with Amir Khoshniyati, head of NFC Business, Global Operations at Avery Dennison, to explore what connected products are, the technologies behind them and the array of use-cases they enable.

Take a deep dive into smart packaging. Learn its nuances and what it offers to consumers, as well as to brands transforming physical products into digital platforms. Explore the limitless possibilities of smart packaging, along with the practical applications that are benefiting consumers today. Discover how smart packaging gives brands complete control over the digital channel and see how smart packaging provides the traceability and object provenance today's consumers demand.

It's time to get introduced to the Future of Things. Listen in to our welcome episode to learn about how technology is shaping a brighter future, as well as the developments we're most excited to see coming soon. You'll meet our host, Amanda Cosco, and this episode also features Paul Knight, Head of Innovation at Blue Bite. Get a sneak peak into what's next with the Future of Things.