Content Catalyst

Future proof business with ai and video #25

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How to Future Proof Your Business with AI and Video Marketing

Content Catalyst is hosted by marketing strategist and video coach Deb Szabo. A self confessed tech geek, in this episode she shares her content marketing strategies, exploring how to leverage AI and video to save time, boost efficiency, and stay ahead of the competition. Learn practical tips for creating a robust content marketing plan and discover how to use cutting-edge tools to streamline your workflow. 

Episode Highlights:
  • The importance of having a content marketing strategy [00:03:11]
  • Key components of an effective content marketing plan [00:04:27]
  • How to use AI to enhance your content creation process [00:23:49]
  • Leveraging video for maximum impact in your marketing efforts [00:25:52]
  • Tools and techniques for optimising your content workflow [00:27:27]
    • Chapters:
    1. The Foundation of Content Marketing [00:03:11]
    • Why a content marketing strategy is crucial
    • Setting clear business goals and objectives
    • Understanding your ideal audience
      • 2. Crafting Your Content Marketing Strategy [00:04:27]
      • Defining your messaging and value proposition
      • Conducting keyword research
      • Creating a content calendar
        • 3. Harnessing the Power of AI in Content Creation [00:23:49]
        • Using AI for research and ideation
        • Optimising content with AI-powered tools
        • Personalising your content at scale
          • 4. Maximising Video Impact in Your Marketing [00:25:52]
          • Why video is essential for modern marketing
          • Tips for creating engaging video content
          • Repurposing video across multiple platforms
            • 5. Streamlining Your Content Workflow [00:27:27]
            • Tools for efficient content creation and distribution
            • Automating repetitive tasks
            • Measuring and analysing your content performance
              • 6. Future-Proofing Your Business with AI and Video [00:31:00]
              • Staying ahead of marketing trends
              • Integrating AI and video into your long-term strategy
              • Continuous learning and adaptation in the digital landscape

                • If you need a Content Marketing, Deb is hosting a Content Marketing Workshop Tuesday 9th July so you can future proof your business by leveraging AI and video!

                https://www.debszabo.com/workshop

                TECH 

                Perplexity ai

                Streamyard

                 

                (Affiliate links I recommend are shared because I test and love them)

                 

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                Content CatalystBy Deb Szabo