Future-Proofed

In this episode of Future Proof, Deryck Jones shares his extensive journey through the tech landscape, highlighting his entrepreneurial ventures and the evolution of AI in business. He discusses the challenges organizations face in adopting AI, particularly around data quality and alignment within teams. Deryck emphasizes the importance of starting small with AI initiatives and building a strong foundation before scaling. He also explores the opportunities in the mid-market and the need for businesses to embrace AI as a cross-departmental initiative rather than relegating it solely to IT.

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In this episode of Future Proof, the conversation revolves around the evolving landscape of sales and how AI can transform the sales process. Hussain Al-Shorafa shares his journey from tech to sales, highlighting the challenges in sales execution and the importance of aligning sales strategy with execution. The discussion emphasizes the need for businesses to adapt their playbooks in light of rising customer acquisition costs and the role of AI in enhancing sales efficiency and effectiveness. Revic's approach to creating higher quality pipelines and leveraging AI to streamline processes is also explored, providing insights into how companies can future-proof their sales strategies.

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In this episode of Future Proof, host Brent engages with Dave Boyce, EVP of Product at Winning by Design, to explore the evolving landscape of business growth through AI, automation, and product-led strategies. Dave shares his journey from a founder to an executive, emphasizing the importance of empathy and generosity in customer experience. The conversation delves into the shift towards self-service models, the necessity of measurement and experimentation, and the changing dynamics of go-to-market strategies. Listeners gain insights into how to future-proof their businesses in a rapidly changing environment.

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Justin Vorhees, co-founder and CEO of Ignite Local, shares how he’s helping small and mid-market businesses thrive online—without wasting money on bad marketing. From building trust through the Golden Rule to launching smart CRM tools and AI-driven follow-ups, Justin reveals how Ignite Local bridges the gap for businesses that need more qualified leads and better retention but don’t have time to figure it out alone. If you’re a local business owner or marketer wanting more ROI and less guesswork, this episode is packed with practical insights.

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In this episode of Future Proof, Brett Ayres, CTO of Tenio, discusses his journey in the tech industry, the challenges and opportunities in cybersecurity and AI, and the importance of knowledge retention in organizations. He highlights the evolving landscape of cloud infrastructure and the impact of AI on business dynamics, emphasizing the need for companies to adapt to new technologies while managing risks effectively.

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In this episode of Future Proof, host Brett Muller speaks with Joanna Jones, CEO of Inner Q Research, about the transformative impact of AI on business growth and research methodologies. Joanna shares her journey from studying psychology to leading a research company that leverages AI to enhance qualitative research. The conversation explores the challenges and strategies of embedding AI in products, the importance of human insight in research, and the ethical considerations surrounding AI implementation. Joanna emphasizes that AI should serve as a co-pilot to enhance human work rather than replace it, advocating for the value of human jobs and the need for training the next generation of professionals in various industries.

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Bryan Larson, VP of Integrated Services at Pro Electric, breaks down how a company founded in the 70s is staying ahead of the curve by using AI, automation, and connected systems to transform electrical construction. From estimates that once took weeks to now running in seconds to solving real-world job site problems with AI co-pilots, Bryan shares how technology is boosting efficiency without replacing people—and why the next big challenge is training the next generation to keep building the future.

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In this episode of the Future Proof Podcast, host Brian engages with Rebecca Whitney, founder of Advisory 9, to discuss the evolving landscape of B2B and SaaS businesses. They explore the challenges companies face in utilizing data effectively, the complexities of modern marketing, and the critical role of AI in driving growth. Rebecca shares her insights on scaling businesses, the importance of change management, and how empowering teams can lead to better outcomes. The conversation emphasizes the need for strategic planning and prioritization in achieving business goals, while also addressing the hype surrounding AI and its practical applications.

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In this episode of Future Proof, Micah Ricke from Team Industries shares insights on the evolution of his family business, the impact of AI and automation on manufacturing, and strategies for growth in a challenging economic landscape. He discusses the importance of leveraging technology to enhance workforce efficiency and the necessity of building strong relationships with customers and suppliers. Micah emphasizes the need for businesses to adapt to changing market conditions and the role of AI in optimizing operations and decision-making.

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In this episode of Future Proof, host discusses with Carl Dean Tucker, co-founder of Talent Mapper, about the challenges in HR, the role of AI in talent management, and the importance of upskilling employees. They explore how Talent Mapper aims to create a fairer workplace by identifying skills within organizations and facilitating internal mobility. The conversation also touches on the potential of AI to enhance employee experience and drive innovation in the workplace as they expand into the US market.

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