In this episode, Rob encourages you to establish your creative baseline. When were you at your most creative? As creators, it's important to know where the baseline is so that we understand what contributed to this creativity and how we can build upon it.

In this episode, Rob reveals a shortcut to understanding what branding is, why it's important and why you should develop your brand now.

In this episode, Rob talks about the process of change, what to expect and how to move forward.

In this episode, Rob answers the question, "How do I know what my 'musts' are?"

In this episode, Rob shares an important insight on what to do when you don't know what to do.

In this episode, Rob tells you the difference between reversible and irreversible decisions and how reversible decisions are great ways to learn what you don't know so you can get to a brighter future, faster

In this episode, Rob points out the importance of knowing who your audience is and what job they are hiring you or your product to do for them.

In this episode, Rob talks about the importance of the atmosphere at home and at work and how it affects innovation. He also talks about the importance of finding your tribe and what to do if you find yourself in an atmosphere of fear.

In this episode, Rob will help you avoid one of the biggest problems in innovation -- not defining the problem we're trying to solve.

In this episode, Rob is interviewed by Jacks Whitehust, editor of the Crescent, about his involvement in the creation of the Bruin Statue. Rob surprises Jacks with the idea of doing a podcast instead. Find out what happens next.