If you’re stuck wondering what to post on social media, or feeling like your content never gets traction, this episode is for you.In Episode 4 of Fuzzled: From Confusion to Clarity in Digital Marketing, we look at the difference between having a strategy and posting at random and why it matters.You'll learn what a strategy really means, how to set SMART goals for your content, and how my Growth Optimiser system helps you stay focused on what works.Plus:Simple explanations of social media metrics that matter.
The real reason your posts might not be working.
One holy moly moment you won’t want to missThis episode is perfect prep for my 4-day online challenge, Race to Profitable Growth. If you want to grow your business with more purpose and less guesswork, listen in.
Join the challenge: Race to Profitable Growthhttps://go.paulculshaw.com/rpg
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If you’ve ever felt like you’re doing all the things online but still not getting noticed, this episode is for you.Paul breaks down why so many business owners feel invisible online and what actually works when it comes to being found by the right people.You’ll learn:

• Why SEO isn’t just for techies or big businesses.

• What visibility online really means.
• How to start thinking about Research, Relevance and Reputation in your marketing.
• What Paul would do if he were starting from scratch.

Whether you’re posting on Instagram, writing blog posts, or showing up on Google this episode will help you understand the fundamentals needed to start attracting and building your audience.Free resources and links:Download the free “10 Secrets to Growing a Business Online” guide – https://bit.ly/10-biz-secretsJoin Success Academy – https://bit.ly/DigitalSuccessAcademyFollow Paul on Instagram – www.instagram.com/coachpaulculshawNew episodes every Wednesday during the season. Subscribe to stay in the loop.

Think SEO is just for tech experts? Think again.In this episode, Paul breaks down what SEO actually is, in plain English, and why it’s already part of your marketing (even if you didn’t realise it).If you're a beginner or feel confused by all the jargon, you’ll walk away knowing:- What SEO really means (without the overwhelm).- Why it’s more than just Google rankings.- The two things that matter most in SEO.- How social media, websites, and even podcast titles can play a role for you.You'll also hear a funny flashback story and why SEO isn’t as far out of reach as it seems.Need more help?- Download the free “10 Steps to Growing a Business Online” guide - https://bit.ly/10-biz-secrets- Join Success Academy - https://bit.ly/DigitalSuccessAcademy- Follow Paul on Instagram - www.instagram.com/coachpaulculshawNew episodes every Wednesday during the season.Subscribe or follow so you don’t miss out.

Confused by digital marketing?In this episode, Paul breaks down how it actually works using the Paid, Earned, and Owned Media model, without the fluff or jargon.If you're fuzzled by online marketing, you’ll discover:

• What Paid, Earned, and Owned media actually mean
• How each one works in your business
• How to use the model to create a calm, clear strategy

Perfect for entrepreneurs, coaches, and beginners who want simple, honest marketing clarity.-Resources & LinksDownload my free guide: 10 Secrets to Growing a Business

Join the Digital Success AcademyFollow me on Instagram → @coachpaulculshawNew episodes every week during the season. Subscribe to stay in the loop!