DiNardi began his professional career as a lost college graduate who didn't want to do anything in life other than become a platinum superstar music producer. He spent 5 years as a full-time music producer & songwriter in New York, working with artists like Fat Joe, Shaggy, and Ryan Leslie. The grind was brutal but gifted him with a unique competitive advantage in the business world. He realized that musicians & B2B companies have the exact same problems. And without knowing it, he became a self-taught digital marketer.