Episode 15 of Game Time Tech marks the start of a “hot sports tech summer,” where hosts Melody Brue and Robert Kramer delve into the intersection of live sports and enterprise innovation. From advanced fan experiences to athlete analytics, the show highlights how major tech players are redefining operational efficiency, safety, and media strategy across some of the world’s most visible sporting events.

The hosts break down how T-Mobile’s private 5G turned the PGA Championship into a real-time tech showcase, SailGP's racecourse into a precision-driven safety zone, and how Lenovo’s FIFA and F1 partnerships bring performance and connectivity to the global stage. They also preview Snowflake’s ambitious plans for the 2028 Olympics — a massive data effort aimed at empowering athletes and fans alike.

Highlights include:

• T-Mobile’s 5G at the PGA Championship Enabled seamless fan experiences and enhanced broadcast agility across complex terrain — minus the cable clutter. ⛵ 

• SailGP’s real-time racing tech Used sub-10 millisecond latency and network slicing to support sailor safety, telemetry, and first responder communications.

• Lenovo + FIFA World Cups 2026 & 2027 Blends brand play and smart infrastructure, supporting all 32 teams with tablets, smartphones, and collaboration platforms.

• Formula One Innovation Lenovo delivers diagnostics and real-time analytics, while other partners push sustainability and safety boundaries.

• Snowflake’s Olympic Data Strategy Powers training, performance tracking, medical insights, and fan engagement as the data platform for the 2028 Summer Olympics.