In this episode, Garrett Ruiz Shares with us how he's seen account based marketing transform throughout his career.
Garret and Bryan also discuss how Garrett's time as a Court Researcher has informed his perspective on marketing and how its conducted, as well as how he, as a content marketer, wrestles with data and KPIs.

In this episode, Garrett Ruiz Shares with us how he's seen account based marketing transform throughout his career. Garret and Bryan also discuss how Garrett's time as a Court Researcher has informed his perspective on marketing and how its conducted, as well as how he, as a content marketer, wrestles with data and KPIs.

Garrett Ruiz Used ABM Before It Was Cool

There’s a dirty little secret in B2B Marketing: You can’t just win on Best Practices Alone. Join us as we interview the best and brightest in B2B marketing. Topics range from content marketing, brand marketing, AI's impact on the industry, and much, much more. New episodes every month!

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Garrett Ruiz Used ABM Before It Was Cool

Garrett Ruiz Used ABM Before It Was Cool