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In this episode of Data Day with Greg Michaelson, Greg sits down with Gaurav Jain to explore one of the hardest problems in modern developer tooling: understanding developer intent. They dive into how technical buyers actually evaluate products, why traditional B2B funnels break down when selling to engineers, and how reo.dev tracks developer behavior across GitHub, docs, package managers, MCPs, and AI agents to help companies understand when users are truly ready to engage. The conversation also explores the rise of agent-driven discovery, the decline of documentation traffic, MCPs as the future interface layer for AI systems, and what happens when developers stop browsing websites and start delegating research to AI.
By Greg MichaelsonIn this episode of Data Day with Greg Michaelson, Greg sits down with Gaurav Jain to explore one of the hardest problems in modern developer tooling: understanding developer intent. They dive into how technical buyers actually evaluate products, why traditional B2B funnels break down when selling to engineers, and how reo.dev tracks developer behavior across GitHub, docs, package managers, MCPs, and AI agents to help companies understand when users are truly ready to engage. The conversation also explores the rise of agent-driven discovery, the decline of documentation traffic, MCPs as the future interface layer for AI systems, and what happens when developers stop browsing websites and start delegating research to AI.