Google Gemini 3 is getting “I’m not going back” hype from Marc Benioff, but should teams actually switch from ChatGPT yet. This episode breaks down how to evaluate Gemini 3 and other frontier models against real workflows for creators and marketers. Learn how to design a model agnostic stack with API shims, routers, and strict schemas, what to put in a Model Rider for your contracts, and how to run practical benchmarks. Plus quick hits on Claude Opus 4.5, the Genesis Mission executive order, and Amazon’s massive AI infra bet.