<p>Shyam Rao, AVP for Digital Interactive Services at Infosys BPM, discusses how cost-effective tactics, along with an agile marketing operations approach, can save millions in dollars for today's digital marketers, who are burdened with the daunting task of reducing marketing spends while delivering maximum value.</p>

Shyam Rao, AVP for Digital Interactive Services at Infosys BPM, discusses how cost-effective tactics, along with an agile marketing operations approach, can save millions in dollars for today's digital marketers, who are burdened with the daunting task of reducing marketing spends while delivering maximum value.

Gen AI in digital marketing: How agile marketing frameworks truly optimize your marketing investment in an uncertain economy

We at Infosys BPM, provide end-to-end business outsourcing services for our clients across the globe. Subscribe and tune in to listen to how digital business transformation is changing our lives.

Share Gen AI in digital marketing: How agile marketing frameworks truly optimize your marketing investment in an uncertain economy

Sign up to save your podcasts

Gen AI in digital marketing: How agile marketing frameworks truly optimize your marketing investment in an uncertain economy

Gen AI in digital marketing: How agile marketing frameworks truly optimize your marketing investment in an uncertain economy