Move over, Eggo' Waffles: 'Stranger Things' got its own Lego Playset, now. Gen X runs for President and gets upstaged by a Millennial. 'BrightBurn' may be Ma and Pa Kent's worst nightmare. Why the role of the CMO isn't want it used to be—plus a whole lot more. IN THIS...

🍗 KFC's new 'Bucket Bangers' Spotify playlist. AR dragons dive-bomb baseball fans. Parents name their kids after 'Game of Thrones' characters. ASMR affirmations for creative directors. Plus: The secrets of CX appeal and a whole lot more. In This Episode: 🎉 A shout out to special listener (at :40 sec)...

Oculus rolls out cool new VR headsets. But could an ecosystem player like Valve apply some pressure? And will it be the best devices, or the best total ecosystem, that ultimately wins the VR wars? 🥽 A look at the full suite of Oculus devices (at :04 sec) ✌🏻 How...

Coca-Cola's silent print ads you can hear. Burger King's new Unhappy Meals. Leadership slogans from artificial intelligence. Plus: How to think like a futurist, ASMR for Artists, and a whole lot more. IN THIS EPISODE: 🍿 Will 'Avengers' End 'Avatar's' Reign and Top $3 Billion? (at :35 seconds) 🧠 Leadership...

We get in touch with our inner Pre-Cogs as we reveal our top three predictions for digital marketing , media, and more in the year ahead. That's right: It's our 2nd Annual Predictions Episode, and if our recent Predictions Scorecard episode is any indication, this is an episode you don't...

We review what we got right, and what they got wrong, in our first annual predictions episode in early 2018. Which of our prognostications on marketing, media, tech and pop culture turned out to be solid hits? Which ones were serious misses? It's time to grade the good, the bad...

Burger King, Nike, ESPN and more. See what makes a winner most, as the 2nd Annual Rick and Rick Awards continue with Best Mobile Marketing 2018. Winners include:

It's awards season here at Gen Wow, and this is the first of a series of special episodes where the Rick Mathieson and Rick Wootten count down the year's bests in a whole host of marketing channels. We're talking mobile marketing, digital outdoor, augmented reality, viral videos, branded games and...

In the Season Two Premiere of Rick & Rick: How Mattel's Barbie wants to put an end to the "Dream Gap" for girls, McDonald's Gets all Banksy on us, 2018's hottest Halloween costumes and a whole lot more. Does P&G want exclusive rights to use WTF, LOL and NSFW? (at...

Our Season One Edition of Rick & Rick's "Loaded Questions" comes to a head in Part 2 of the "Rick & Rick Season One Finale"—full episode breakdown below! SPECIAL NOTE: For the full "Rick & Rick Rule the World" experience, subscribe via the show's new, dedicated iTunes podcast page, here....