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Gen Z calls for ethical marketing that respects customer privacy
Today’s university students aren’t the creators of tomorrow’s marketing. They’re already on it! Our Academy Fellow, Beatriz García Díaz, speaks with her colleague María Suárez García to explore the link between marketing efficiency and data use. Hear how Gen Z is raising the bar for ethics in online marketing and customer experiences respecting privacy.
Follow us to learn more about AI, ethics and eCommerce at www.linkedin.com/company/ethical-commerce-alliance/.
Ethically,
The ECA Team
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By Ethical Commerce AllianceToday’s university students aren’t the creators of tomorrow’s marketing. They’re already on it! Our Academy Fellow, Beatriz García Díaz, speaks with her colleague María Suárez García to explore the link between marketing efficiency and data use. Hear how Gen Z is raising the bar for ethics in online marketing and customer experiences respecting privacy.
Follow us to learn more about AI, ethics and eCommerce at www.linkedin.com/company/ethical-commerce-alliance/.
Ethically,
The ECA Team