Do you REALLY know how to generate demand for your product? 👀

“Demand Gen” is almost a buzzword these days, but very few people employ the term properly or create the right results that match the concept.

When you TRULY understand demand generation and how it can put your company and product ahead of the game and constantly in front of your ideal customer, you might rethink your marketing strategy. 💡

🎙️ B2B Podcasting brings you a fantastic episode with Chris Roche, CEO of Catalyst Consulting, who shares with us the true essence of demand gen and how your company can apply it today.

If you’re ready to change the game in your marketing strategy, then THIS is the episode for you. 👊🏼

Main Takeaways:

💎 Understand the true essence of demand generation

💎 Perfect your sales pipeline by revolutionizing your marketing with demand gen

💎 Learn to create content that will educate your buyer on your product or service

💎 Create content at scale with a B2B podcast and other amazing content resources

Timecodes:

⏰ 00:00-09:42 | What is the real definition of demand generation?

⏰ 09:42-16:13 | How to get C-suite execs involved with content creation

⏰ 16:13-22:48 | Understand your sales pipeline timeline to implement demand gen

⏰ 22:48-42:54 | Learn to look at demand generation as a sales strategy for your business

Quotes:

💬 “Demand generation is creating content and educating your potential buyer no matter where they’re at in the sales process.” - Chris Roche, CEO at Catalyst Consulting

💬 “You have to have the attrition, invest the time and view content creation through a long-term lens to be successful.” - Chris Roche, CEO at Catalyst Consulting

💬 “The key to creating a strong personal brand is by leveraging organic to understand the content matrix which will enable you to fire on all cylinders and produce content at scale.” - Chris Roche, CEO at Catalyst Consulting

💬 “If you are going to invest in organic content and its distribution then you as the leader need to be involved with its production because you understand the organization better than anyone.” - Chris Roche, CEO at Catalyst Consulting

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Connect with Chris Roche:

Follow Chris on LinkedIn:

- https://www.linkedin.com/in/chrisjroche/

Chris’ Website:

- https://www.catalystconsulting.services/

Reach out to Rveal:

Rveal’s website:

- https://site.rveal.media/

Rveal’s LinkedIn:

- https://www.linkedin.com/company/rvealmedia/

Rveal’s YouTube channel:

- https://www.youtube.com/channel/UC69p14R2ccMdyUbbmdlWCEw

#b2bsales #b2bmarketing #b2bpodcasting