Genuine Humans

Genuine Humans

By Social ElementBusinessMarketing
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Genuine Humans episodes

  • Jag Sharma: A Tweet to the Mayor

    This week on Genuine Humans, Tamara and Wendy are joined by Jag Sharma, who has worked as a senior marketeer for leading brands including Mondelez and HSBC.

    Jag shares his wealth of experience with Tamara and Wendy, from his first job charming the people of Cardiff into taking tour bus rides, to his marketing career which has (so far) seen him working for Nissan in Hong Kong. He has learned first-hand how different the social media landscape is in Asia from Europe, proved the sales potential of social media for the automotive industry in South Korea, and helped to create HSBC’s award-winning 2017 PRIDE campaign in the UK.

    Jag is also open about how his leadership style has evolved over the years, and how he’s changed it based on feedback from his team.

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    55 min
  • Amber Kirby: Be more John

    In this week’s episode of Genuine Humans, hosts Tamara Littleton and Wendy Christie talk to senior brand-led marketer, Amber Kirby. Amber has helped shape some of our favourite brands, including Pringles (which she stopped from being launched in a bag), Boots, Virgin Holidays and Eurostar.

    Amber talks about her career journey, her challenges, and what inspires her, as well as why she didn’t take her school’s career advice to be an auctioneer. Ever since childhood, she has been energetic, driven and curious (her mum had to buy her the entire Encyclopaedia Britannica to answer all her questions). 

    She also speaks candidly about her personal journey, her influences and leadership style, and what she’s learned from working with Eurostar through the travel restrictions of the pandemic. It’s a fascinating conversation that reveals not just the work that Amber does, but the genuine human behind it. 

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    42 min
  • Julie Doleman: Generous Mentor and Respected Leader

    This week on Genuine Humans, Tamara and Wendy are joined by Julie Doleman, MD of Global Expansion at Experian. 

    Their conversation covers some of the innovations Julie is driving at Experian, including its shift in focus to creating a culture that’s truly customer-centric, and how that will develop in the year ahead. Julie shares her views on building a successful collaborative leadership style, and how to shake things up to prevent stagnation. 

    She also talks about why she always wanted a job with a briefcase when she was a child; and what it was like growing up as a first-generation American, born to immigrant parents, and how that shaped her career. 

    Julie makes two great book recommendations: The Culture Map by Erin Meyer; and The Boy, The Mole, The Fox and The Horse, by Charlie McKesey. 

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    47 min
  • Lee McGuffie: From Global DJ to Virgin Red

    In our very first episode of our new podcast, Genuine Humans, hosts Tamara Littleton and Wendy Christie talk to Virgin Red’s marketing and digital director, Lee McGuffie, about his extraordinary and fascinating career journey. Lee’s route into marketing was anything but traditional: he’s been an internationally-renowned DJ (playing in Ibiza and at Glastonbury) , been signed to a record label, and took a year off to travel the world. 

    Lee’s story is driven by seizing opportunities, following his passions and thriving under empathetic and inspirational leaders such as DARE founder Mark Collier. He talks about his passion for leadership, the importance of supporting his team, how he survived a six-month hospital stay in the middle of his career, and why he’ll never settle. 

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    43 min

About Genuine Humans

From the publisher's feed

This is Genuine Humans, exploring the stories behind the great marketing leaders of our time and how their journeys have influenced the brands they’ve brought to life. Hosted by Tamara Littleton, CEO…