George Tsiolis, Founder of AGORACOM, joined James Black to share his thoughts on how public companies are losing the attention war with investors (2:10), the trouble with relying on one-way digital communications (6:40), and how the crypto space provides some useful examples of how to engage investor audiences online (9:36). George further outlines the four issues that are holding companies back from deploying an effective and engaging digital strategy (10:34). Listen until the end to hear George's pro tip for "lighting up" your investor audience and the importance of building a loyal, long-term shareholder base. 

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