After spending years as a financial advisor for Merrill, Shannon McLay grew tired of working solely with the wealthy — the majority of whom didn't need her help in the first place. Realizing that 78 percent of Americans are living paycheck to paycheck, McLay found her true calling: helping the everyday person get financially fit.

And so the Financial Gym was born. McLay sought to provide a service that didn't prioritize selling products over people. Money is emotional, and the brick-and-mortar Financial Gym provides a welcome change of scenery for one of the most taboo subjects of all: personal finance. You'll get all that and more on this episode of SheVentures.