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Back from Saint Lucia, I dive into a critical issue hurting many concrete businesses: poor crew efficiency. Inspired by Elon Musk's aggressive timelines at SpaceX and Twitter, this episode explores how setting higher expectations can drastically improve project outcomes. Learn why some companies stay profitable — even with lower pricing — and how demanding more (the right way) can transform your team's performance.

💥 Key topics:

• Crew time management
• Leadership & accountability
• High-performance construction teams
• Operations vs. excuses
• Building a winning culture

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