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GET REAL: Are Open Houses Worth The Effort For Agents And Homeowners? YES!
Open Houses — Why They Still Matter
Most homes aren’t technically sold from an open house…but that doesn’t mean they’re not powerful. In this episode of GET REAL with Jack & Cindy, we pull back the curtain on why open houses are still a crucial tool for buyers and agents right now. National stats say only about 3% of buyers start with an open house — but nearly 50% attend at some point in their home search. And sellers are leaning into it too: the average seller now hosts two open houses, up from just one a few years ago. So what’s the point if most deals don’t close in the living room that day? Here’s what we break down:
Whether you’re a buyer looking for a low-barrier way to explore homes or an agent hoping to build your pipeline, this episode will show you how to make open houses work for you. 👉 Hit play and let’s get real about open houses.
Become a supporter of this podcast: https://www.spreaker.com/podcast/get-real-with-jack-cindy--6091966/support.
Most homes aren’t technically sold from an open house…but that doesn’t mean they’re not powerful. In this episode of GET REAL with Jack & Cindy, we pull back the curtain on why open houses are still a crucial tool for buyers and agents right now. National stats say only about 3% of buyers start with an open house — but nearly 50% attend at some point in their home search. And sellers are leaning into it too: the average seller now hosts two open houses, up from just one a few years ago. So what’s the point if most deals don’t close in the living room that day? Here’s what we break down:
- Why open houses create eyeballs and foot traffic you can’t get anywhere else.
- How they give buyers a no-pressure way to tour homes and “shop” agents.
- The reason agents should treat them as a lead-generation machine (yes, even without a buyer-broker agreement).
- The urgency and FOMO that open houses build when buyers see others walking through.
- Real-time feedback sellers and agents can use to adjust their strategy.
Whether you’re a buyer looking for a low-barrier way to explore homes or an agent hoping to build your pipeline, this episode will show you how to make open houses work for you. 👉 Hit play and let’s get real about open houses.
Become a supporter of this podcast: https://www.spreaker.com/podcast/get-real-with-jack-cindy--6091966/support.
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By Cindy MorrisonOpen Houses — Why They Still Matter
Most homes aren’t technically sold from an open house…but that doesn’t mean they’re not powerful. In this episode of GET REAL with Jack & Cindy, we pull back the curtain on why open houses are still a crucial tool for buyers and agents right now. National stats say only about 3% of buyers start with an open house — but nearly 50% attend at some point in their home search. And sellers are leaning into it too: the average seller now hosts two open houses, up from just one a few years ago. So what’s the point if most deals don’t close in the living room that day? Here’s what we break down:
Whether you’re a buyer looking for a low-barrier way to explore homes or an agent hoping to build your pipeline, this episode will show you how to make open houses work for you. 👉 Hit play and let’s get real about open houses.
Become a supporter of this podcast: https://www.spreaker.com/podcast/get-real-with-jack-cindy--6091966/support.
Most homes aren’t technically sold from an open house…but that doesn’t mean they’re not powerful. In this episode of GET REAL with Jack & Cindy, we pull back the curtain on why open houses are still a crucial tool for buyers and agents right now. National stats say only about 3% of buyers start with an open house — but nearly 50% attend at some point in their home search. And sellers are leaning into it too: the average seller now hosts two open houses, up from just one a few years ago. So what’s the point if most deals don’t close in the living room that day? Here’s what we break down:
- Why open houses create eyeballs and foot traffic you can’t get anywhere else.
- How they give buyers a no-pressure way to tour homes and “shop” agents.
- The reason agents should treat them as a lead-generation machine (yes, even without a buyer-broker agreement).
- The urgency and FOMO that open houses build when buyers see others walking through.
- Real-time feedback sellers and agents can use to adjust their strategy.
Whether you’re a buyer looking for a low-barrier way to explore homes or an agent hoping to build your pipeline, this episode will show you how to make open houses work for you. 👉 Hit play and let’s get real about open houses.
Become a supporter of this podcast: https://www.spreaker.com/podcast/get-real-with-jack-cindy--6091966/support.