<p>When measuring how your marketing is doing, you can drown in all the data. Take Google Analytics - there are literally hundreds of metrics to choose from to see how your website is doing. But not all numbers are equal, and in this episode I give you the top Google Analytics numbers to follow and how they will help you improve your website and your digital marketing results!</p>

When measuring how your marketing is doing, you can drown in all the data. Take Google Analytics - there are literally hundreds of metrics to choose from to see how your website is doing. But not all numbers are equal, and in this episode I give you the top Google Analytics numbers to follow and how they will help you improve your website and your digital marketing results!

Getting ‘Geeky’ with Google Analytics

How do I market my nonprofits mission with heart not hype? Increase donations without increasing my marketing budget? Regularly attract and retain new donors? These are just some of the big questions that Nonprofit Marketing expert Cindy May from CindyMayMarketing.com answers on the enlightening Smart Marketing for Small Nonprofits podcast. Providing marketing tips, tools, resources and ideas that will help you generate greater awareness and fundraising support for your cause, each episode is designed to help you take immediate action on the most important marketing strategies that will help you move your mission forward. Don’t have the time, money or marketing expertise to confidently market your mission? Want to learn how to use email marketing to retain donors? Interested in learning how to use Facebook ads to exceed your fundraising campaign goals? Discover why small nonprofits turn to Cindy May to implement the best nonprofit marketing strategies that really get results, help accelerate their growth and create the impact they most want in this world.

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Getting ‘Geeky’ with Google Analytics

Getting ‘Geeky’ with Google Analytics