In this episode of the RevThinking podcast, we talks with Lorey Zlotnick, consultant at Zequity Marketing, about what separates good agencies from great agencies: their ability to get inside their clients’ minds… and their brands.

Having spent her career on the client side working for companies such as NFL Media, FOX Sports, Bravo, and Disney, Lorey now consults with agencies on how to better manage their relationships with their clients and with their client's brands.