🎙️ Podcast Episode: Getting to Hell Yes with Justin Dilley

How do you turn skepticism into commitment—without pushing, pitching, or pressure?

Justin Dilley, strategic leader at MRI Software and creator of Multifamily Weekly, joins us to talk about:

✅ Turning “no” into “yes, and…”

✅ Selling with empathy, not ego

✅ Spotting urgency through external change

✅ Why “team everyone” works better than “team product”

💬 “People don’t change because of price. They change because of how a problem makes them feel.”

This episode is packed with wisdom for anyone navigating long sales cycles, complex accounts, or high-stakes decisions.

🎧 Tune in now and learn how to earn the kind of yes that actually sticks.

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