Getting to Market

In this episode, Ryan and I go deep into the launch of LinkdedIn product pages, what it's like launching a new product in a remote world, and more. 

In this episode, Julia and I go deep on one of the most important parts of any launch -- pricing and packaging. 

In this episode, Yannick and I go deep into all aspects of the product launch process including how Payfit runs their launch tiering committee. 

In this episode, Matt and I go deep on what it takes to generate buzz before launch and the concept of building in public. 

In this episode, David and I go deep on one of Notion's most complex launches to date and how they leveraged their community of super fans to help.

In this episode, Lauren and I go deep on the process of working with integration partners (including her favorite Cameo artist she got to work with).

In this episode, Shikha and I go deep into the launch of Slack's trial motion and how that became one of the company's best growth levers. 

In this episode, Andrew and I go deep on the importance of customer feedback and how that translates back into your GTM plan.