Matt Reibach from Socketlabs takes us through the importance of transactional email, and how you can drive value for your business by taking advantage of the emails your customers actually want to receive.

In this episode you’ll learn the biggest mistakes businesses use with transactional email, how to go about implementing these properly into your business, and the exciting trends we’ll be seeing over the next 18 months.

Matt is the Head of Community and Developer Relations at SocketLabs. He is an avid learner and always keeps an eye out for the latest trends in the email and software development spaces. Based outside of Philadelphia, Matt is a huge sports fan and an aspiring basement guitarist.