Built from Scratch

Getting your First Customers


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In this episode, I talk about going from zero customers to a few customers during our Daytona Beach expansion. Using Alex Hormozi’s strategy of his “Core Four” to get customers, I show how we have adopted this for our customer acquisition strategy. This episode is for those that are just starting a company, looking for more customers, or expanding into a new territory. 

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Built from ScratchBy Erik Libby