In this episode of Girls Who Prompt, Ave and Karin sit down with Mart Laus, a platform engineering leader working at DocPlanner, to talk about software development, AI, and healthcare.

Mart shares his path into tech, how AI has actually changed day-to-day software development, and why today’s AI tools are less about replacing teams and more about empowering them. We talk about what it really means when “everyone can be a developer,” where AI genuinely helps and where it still falls short.

The conversation goes deep into healthcare: why it’s such a hard space to build software in, how doctors relate to technology, and where AI can realistically make systems more efficient without breaking trust. 

In this episode, we dig into:

• How AI is changing software development in practice, not just in theory

• What “everyone can be a developer” really means for teams and quality

• Where AI is overestimated and where it’s still underestimated

• Why healthcare remains one of the hardest industries to build software for

• How doctors adapt to new technologies (and why change is slow)

• The role of data privacy and trust in AI-driven healthcare systems

• How to balance regulation and innovation without breaking progress

• What the future of work could look like in an AI-driven world

If you’re building software, working with AI, or trying to understand how technology is reshaping healthcare from the inside, this episode offers a practical, no-nonsense perspective from someone who’s actually building it.

Meet the guest:

• Mart Laus -  LinkedIn. Mart suggests to try out HaveIBeenPwned

Meet the hosts:

• Karin — LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Ave — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy

📧 Write us: [email protected]

💬 Join the discussion and suggest guests in our WhatsApp channel.

In this episode of Girls Who Prompt, Karin and Ave sit down with Linda Võeras, Investment Manager at Karma Ventures, to talk about what actually matters when building and backing deep-tech startups in the AI era.

Linda shares her path from creative editorial work into venture capital, and how that experience influences the way she looks at founders, teams, and technical ambition today. We discuss how deep tech has shifted from hardware-led innovation toward software and AI, why teams still matter more than technology alone, and how investors try to tell real progress apart from AI hype.

The conversation also touches on company building, leadership, and long-term responsibility, including why diversity in decision-making roles plays a practical role in shaping better technology.

In this episode, we dig into:

• How VCs evaluate AI and deep-tech startups beyond the buzzwords

• Why strong teams still matter more than strong tech

• How AI is reshaping what “deep tech” means in practice

• The challenges founders face when adopting AI early

• Why communication and storytelling still matter in technical fields

• The role of diversity in building resilient companies

If you’re building, investing, or trying to make sense of where AI-driven startups are heading, this episode offers a grounded investor perspective.

Meet the guest:

• Linda Võeras -  LinkedIn.  Investment Manager at Karma VC, working closely with early-stage deep-tech software founders across Europe.

Meet the hosts:

• Karin Nemec - LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Ave Annuk - LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy

📧 Write us: [email protected]

💬 Join the discussion and suggest guests in our WhatsApp channel.

In this episode of Girls Who Prompt, we sit down with Karl-Gustav Kallasmaa, AI entrepreneur and CEO of Attensira, to talk about what actually happens when AI meets marketing, startups, and decision-making.

Karl shares his journey building AI-driven products, why he uses AI to validate his own thinking, and why blind trust in AI can be more dangerous than not using it at all. We dig into the pressure marketers face today, the fight for visibility in an AI-saturated world, and why content quality, not volume, still wins.

If you’re building a startup, working in marketing, or trying to make smarter decisions with AI — this one’s for you.

We also dig into: 

• Why AI can be dangerous if you outsource your thinking

• How founders use AI to validate decisions, not make them

• When to trust the math — and when not to

• The growing pressure on marketers to deliver more with fewer resources

• Why visibility beats volume in AI-driven content strategies

• Using multiple AI tools to sharpen focus instead of creating chaos

Meet the guest:

• Karl-Gustav Kallasmaa — LinkedIn, and his founded Attensira - tool for marketers who want to be visible in AI era. 

Meet the hosts:

• Karin — LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Ave — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy

📧 Write us: [email protected]

💬 Join the discussion and suggest guests in our WhatsApp channel.

Happy 2026 for all the listeners of "Girls who prompt!" 🥳

In this conversation, we sit down with Tom Maryniarczyk, a seasoned AI and data platform leader with deep roots in global retail and e-commerce. From leading data and digital transformation initiatives at Walmart Canada and The Home Depot to his current work at Pet Valu, Tom has been building and scaling data-driven systems long before AI became a buzzword.

We talk about what actually makes AI work in retail (spoiler: it’s not just fancy tools), why data quality remains the biggest blocker, and how AI is evolving from a helpful “assistant” into something much bigger- agentic commerce, where AI agents may soon shop, decide, and act on our behalf.

This episode is practical, honest, and grounded in real experience, including what fails, what scales, and what retailers need to get right before jumping on the AI hype train.

In this episode, we cover:

• Why data foundations matter more than AI models

• How AI tools are becoming usable for non-technical teams

• What agentic commerce really means for consumers and brands

• How AI reduces friction across the shopping journey

• Why failure is part of building meaningful AI systems

If you’re curious about the future of shopping, AI in retail, or how data turns into real business impact, this one’s for you.

Meet the guest:

• Tom Maryniarczyk — LinkedIn.

Meet the hosts:

• Karin Nemec— LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Ave Annuk — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy

📧 Write us: [email protected]

💬 Join the discussion and suggest guests in our WhatsApp channel.

In this year-end wrapping (and yapping) episode, Karin Nemec and Ave Annuk look back at the journey of Girls Who Prompt that started from September 2025:

• what surprised them,
• what worked,
• what didn’t and how AI quietly became part of their everyday work and creativity.

They talk honestly about audience feedback, guest highlights, the AI tools they actually use, and why good input still matters more than any tool. You’ll also hear personal reflections, creative doubts, small wins, and intentions for the year ahead  without pretending AI has all the answers.

This episode is a pause, a reset, and a reminder that creation beats perfection.

✨ Expect reflections on:

• 
  
• Building a podcast that outlived the average lifespan
• 
  
• Why 70% of the audience being women really matters
• 
  
• How AI supports creativity (but can’t replace feeling)
• 
  
• Marketing, tools, learning curves, and small “aha” moments
• 
  
• New year intentions: personal and professional

Thank you for listening, experimenting, and staying curious with us. Happy holidays  and see you in the next chapter. 💫

We have a banger guest for the 1st episode of 2026!

Meet the hosts:

• Karin — LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Ave — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy

📧 Write us: [email protected]

💬 Join the discussion and suggest guests in our WhatsApp channel.

In this episode, we sit down with Slovak filmmaker Maroš Pulščák to explore the question everyone in Hollywood, indie cinema, and film school group chats is arguing about: Can AI ever feel like real cinema?

Maroš walks us through his journey from a kid obsessed with movies to becoming a director working across documentary and fiction. We talk about how AI is creeping into filmmaking, from writing tools to production workflows, and where Maroš thinks technology still completely fails: it can’t create a feeling.

We dive into his creative process, why documentaries need a story as strong as fiction, and how lived experience creates a film more than any model ever could. 

We also get into:

• What AI gets hilariously wrong about him

• Whether filmmakers should feel threatened or excited

• Which roles may shift, and which ones AI will never touch

• How audiences decide what feels “real” in an AI-made world

• Why every filmmaker should still have a financial backup plan

• How community and collaboration keep this industry alive

Maroš also shares his Christmas-season movie recommendations - some classics and some more unique ones 🎄

Curious, sceptical, or somewhere in between? Hit play. 🎬✨

Meet the guest:

• Maroš Pulščák — LinkedIn, Instagram, his website. Write him to connection and seeing his movies. 

Meet the hosts:

• Karin — LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Ave — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy

📧 Write us: [email protected]

💬 Join the discussion and suggest guests in our WhatsApp channel.

10th episode of Girls who Prompt 🥳!

In this episode of Girls Who Prompt, we sit down with Kaia Gil — mother, communicator, and PR advisor who has spent her career choosing words carefully (and teaching others to do the same).

Together, we look at how communication has really changed over the past decade. We talk about how the role of PR is shifting towards trust-building, what trust even means when fake news spreads faster than facts, and how to notice the moments when AI is starting to sound a little too… AI.

We dive into:
● How communication and PR are evolving in the AI era — and why trust now defines reputation
● Why meaning matters more than ever when anyone can generate thousands of words in seconds
● How to recognise when AI is being overused (and why your audience always feels it)
● What companies can do to stay credible when misinformation moves at algorithm speed
● How personal brands can stay human, real, and grounded in a world of copy-and-paste voices

And yes — we also ask Kaia how her own relationship with words has changed, and how she navigates authenticity, visibility, and truth at a time when the line between real and artificial gets thinner every day.

Meet the guest:

• Kaia Gil — LinkedIn, baltic id agency

  
  

Meet the hosts:

• Karin — LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Ave — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

  
  

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy- LinkedIn.📧 Write us: [email protected]

💬 Join the discussion and suggest guests in our WhatsApp channel.

In this episode, Karin asks Ave a question that more and more founders, creators, and professionals are quietly struggling with:
How do AI change marketing and how you stay visible when AI changes how people search, learn, and pay attention?

We talk about what’s actually shifting in human behaviour, from how people discover things to why personal brands suddenly matter more than job titles.

Ave breaks down what’s (and how) changing in visibility, content, and trust, while Karin brings the founder angle: what this means for careers, companies, and showing up online when AI is doing half the talking.

We dive into:

• How people really find you now (hint: it’s no longer one channel)
• Why your digital footprint matters even if you’re not “building a brand”
• How to start using AI in marketing or promoting yourself?
• How really good ideas are born :)

Meet the hosts:

• Karin — LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Karin’s reccommendations: 

• Human First, AI driven industry

• Meta AR work trainings

• Ave — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

• Ave’s movie recommendation about AI relationships- Her

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy

📧 Write us: [email protected]

💬 Join the discussion and suggest guests in our WhatsApp channel.

Karin just got back from  AI Week Frankfurt 2025

We unpack what mattered beyond the hype and headlines—who predicted doomsday, who stayed optimistic, and what actually ships on Monday.Karin’s highlights:

• VR safety training that builds real muscle memory
• Finance & health: new changes you’ll feel at work
• Marketing with AI (and a human heart)
• Ray-Ban Meta glasses that speak different languages

Meet the hosts:

• Karin — LinkedIn — the finance brain and founder exploring the fine line between human emotion and machine response.

• Karin’s reccommendations: 

• Human First, AI driven industry

• Meta AR work trainings

  
  

• Ave — LinkedIn — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

• Ave’s movie recommendation about AI relationships- Her

Meet the team: 

🎵 Post-production, editing & music by Vincent Roy

📧 Write us: [email protected]

…and plenty more hall-way wins and “hmm” moments
💬 Join the discussion and suggest guests in our WhatsApp channel.

In this episode of Girls Who Prompt, we sit down with Iman Ismail-Martens — ex-finance pro turned AI coach, a multilingual builder, and the woman bringing vibe coding (plan → prompt → ship) to real teams who want results, not buzzwords.

Iman shares concrete tools and mindset shifts, and we talk about:

• What “vibe coding” actually is — and how non-coders can ship a real MVP in a weekend

• Her pivot from project finance to practical AI (and the habits she kept from finance)

• Coaching wins and worries: what women in Germany’s conservative orgs tell her off-mic

• From fear to first build: how she turns “I’m late” into “I shipped”

• Tiny projects you can start tonight (that aren’t another to-do app)

  
  

Meet the guest: ⁠Iman Ismail-Martens — LinkedIn⁠

AI for non techies: ⁠FreeSma⁠

Iman’s suggestions:

• Learn with Elements of AI

• Do your website with Gamma

  
  

Meet the hosts:

• ⁠Karin Nemec ⁠— the finance brain and founder exploring the fine line between human emotion and machine response.

• ⁠Ave Annuk⁠⁠ — marketer and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.

  
  

Meet the team:

⁠🎵 Post-production, editing & music by Vincent Roy⁠.

📧 Write us: ⁠[email protected]⁠ 💬 Join the discussion and suggest guests in our WhatsApp channel.