Sun Life Hong Kong has reported an impressive 44 percent increase in new business annualized premium equivalent, reaching HK$7.3 billion in the first half of 2026, significantly surpassing the market's 10 percent growth. The second quarter saw a 19 percent rise, leading among non-bank insurers. Notably, the broker channel grew 34 percent to HK$5.03 billion, while the agency channel surged 48 percent to HK$1.45 billion, reflecting the company's strong position in high-net-worth and retirement
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