The Tactical Leader

Go For Stupid w/ Steve Sims


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Zack Knight interviews entrepreneur and author Steve Sims about his new book "Go For Stupid" on achieving ridiculous goals. They discuss Steve's mindset of seeing opportunity during COVID, not seeking approval from others, the power of connections, upleveling your standards and environment, demanding more from relationships, and overcoming adversity.

[00:00 - 09:16] Seizing Connections and Chances in the Pandemic

  • Used downtime to deeply connect with more people
  • Addressed core need for relationships and community
  • Hundreds of new pandemic millionaires spotted opportunities


[09:17 - 21:28] Elevating Standards and Environments

  • Don't lower standards based on groups' expectations
  • Seek out challenging environments for growth
  • Change peer groups by raising personal standard


[21:29 - 34:15] Positioning Yourself and Demanding the Best

  • Create desire and momentum to receive chances
  • Prepare to accept the opportunities that arise
  • Treat loved ones with your same high standards
  • Work through discomfort to improve relationships


[34:16 - 47:25] Pursuing Huge Goals

  • Dream stupidly big goals that make people laugh
  • Idolized figures failed toward grand ambitions
  • Failure leaves you vastly ahead in long run



Key Quote:

"We're paralyzed when people have the potential to laugh at us." - Steve Sims


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If you want to learn how to build a better business, you can connect with me at ZackAKnight.com. You can connect with us on LinkedIn, Instagram, or join BATL or ATLVets and become part of the community.



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The Tactical LeaderBy Zack A. Knight

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