Goal Magic

I adore this episode so so much, not only because our guest talks about how you can use funnels to supercharge your business and gives you some awesome tips and tools to do that... but also because she used her own experience of going through a divorce to fuel her vision for her brand and her products. Her mission was to automate her business such that it didn’t rely on her. I call her the “OG of Passive Income” because she really nailed how to get your business firing on all cylinders while allowing you to sip margaritas in Mexico. And who doesn’t want that??

Way back in 2007 (after cutting her teeth in the magazine industry) Kate McKibbin started her first blog, Drop Dead Gorgeous (DDG) Daily from scratch. She called it her "shoe money project," because she started it so she could occasionally afford some of the amazing shoes she wrote about all day long in her day job. Kate always thought of it as a business rather than a blog though, and it worked as DDG became her full-time gig in under 12-months, and continued to grow to have over 500,000 readers a month, with multiple 6-figure revenue and 5 staff. Then she did it all again at KateMcKibbin.com (yes, formerly known as Secret Bloggers' Business), which Kate started in 2014 and since then she has been lucky enough to help over 3,000 bloggers, coaches and infopreneurs to create profitable business doing what they love. Connect with Kate

• https://katemckibbin.com/

• @katemckibbin on Intagram

Here’s to Getting Unstuck, Cynthia

Special offer:

This week our show is brought to you by our introductory Getting Unstuck Program, which is a FREE course. I can speak from my own personal experience as to how fearful and anxious I was at times once I stepped out on my own and decided to build my own consulting business,. I had a vision and a mission, but I wasn’t sure if it was going to work and how it was all going to come together. I pushed passed the fear and then enlisted my own advice, which is detailed out in Goal Magic’s Getting Unstuck Program, and I can tell you honestly and with complete sincerity that this stuff works, folks! I now have 3 signed contracts and more inquiries about my work than I can manage in any given day. If you want those same results and to find that path forward in whatever way you want to get unstuck, then enroll now at www.goalmagic.co/getunstuck. This is different from our usual emails that we send from time to time so if you want IN on this, sign your badass self up and work your way to freedom, my friends!

GOAL MAGIC Music Credits

It’s been a nutty few weeks for me because, in case you hadn’t heard, I exited my corporate job earlier this year. If you don’t know the story, you should enroll in our emails where you can get the latest and greatest stories and additional content from us delivered to your door (well, virtual door). I then started my own consulting business, not really knowing what to expect. But after I started telling people what I was up to, I have been flooded with inquiries and I’m overwhelmed with emotion and hope these days. I also have been getting a huge dose of inspiration from our own guests, which has been incredibly cathartic for me, including the guest we have today, of whom I’m a total fangirl... Anne Mahlum.

About Anne Mahlum

Anne M. Mahlum is a female entrepreneur who knows how to create and build with purpose… and she knows how to do it quickly.  She is currently the Founder, Owner and CEO of a fast-growing boutique fitness company she founded in DC in 2013 called [solidcore] In just under 5 years, Anne has grown her company to 36 locations (entirely corporately owned) with more than 100,000 clients, including Michelle Obama. [solidcore]  has studios in DC, Virginia, Maryland, Pennsylvania, Florida, Indiana, New York, Texas, Atlanta, Minneapolis, North Dakota, Chicago and Michigan. In late 2017, Anne brought on Peterson Partners as a minority investor to help take the company to close to 100 locations in the next two years.  She has received notable media attention for her success as a woman entrepreneur and her business acumen, including features in The Washington Post and The Washington Business Journal.

Prior to [solidcore], Anne was the CEO of Back on My Feet (BoMF), a non-profit organization she founded in Philadelphia in 2007 that uses the power of running to change the way those experiencing homelessness see themselves so they can make real change in their lives, which includes employment and independent housing. In addition to Philadelphia, the organization now has chapters in Baltimore, Washington D.C., Boston, Chicago, Dallas,Indianapolis, Atlanta, New York City, Austin and Los Angeles. Anne led BoMF to become a $6.5M privately-funded organization with staff of 48, thousands of volunteers and hundreds of members. Anne's vision for Back on My Feet is simple, yet bold  - to help as many people as possible, in the most efficient way possible, redefine themselves so they can redefine their life and, just as important - change the perception of homelessness on a global scale.

Anne’s work with Back on My Feet has been featured countless times in both local and national media.  In 2012, Anne hosted a documentary for MTV called The Break on youth homelessness and she was recently featured in a book, called 50 Everyday Heroes. Anne has been named ABC world News Person of the Week, a CNN Hero, New Yorker of the Week, a top 40 under 40 individual by both Philadelphia and Washington DC’s Business Journal.

Anne is a motivational speaker and regularly speaks at corporate events, academic institutions and conferences on numerous topics including, leadership, being bold, finding your happiness, the business behind starting a nonprofit, and social change.

She is originally from Bismarck, North Dakota and currently lives in Washington, DC. She has completed 11 marathons, including one on every continent.

Connect with Anne:

@solidcore

@backonmyfeet

annemahlum.com

Here’s to Getting Unstuck, Cynthia

This week our show is brought to you by our introductory Getting Unstuck Program, which is a FREE course. I can speak from my own personal experience as to how fearful and anxious I was at times once I stepped out on my own and decided to build my own consulting business,. I had a vision and a mission, but I wasn’t sure if it was going to work and how it was all going to come together. I pushed passed the fear and then enlisted my own advice, which is detailed out in Goal Magic’s Getting Unstuck Program, and I can tell you honestly and with complete sincerity that this stuff works, folks! I now have 3 signed contracts and more inquiries about my work than I can manage in any given day. If you want those same results and to find that path forward in whatever way you want to get unstuck, then enroll now at www.goalmagic.co/getunstuck. This is different from our usual emails that we send from time to time so if you want IN on this, sign your badass self up and work your way to freedom, my friends!

GOAL MAGIC Music Credits

I have one of the most fun episodes I have recorded in awhile, not because the interview itself was a blast (which it very much was!) but because the process that I took to get this guest reminded me of how sometimes you have to trust your intuition and let things unfold. I actually found this next guest, Dr. Nicola Nice, through a friend that I have been collaborating with on another project. She and I are both pro-female and want to see smart women support other women. She mentioned Pomp and Whimsy to me and after doing some research decided to reach out to Nicola on LinkedIn, which lead to this inspiring interview. This interview is a reminder that someone else’s ignorance can be your opportunity, and Dr. Nice certainly embodies that in her story and her journey.

About Dr. Nicola Nice:

Founded by Dr. Nicola Nice, a trained sociologist, self-confessed cocktail obsessive, and advisor to some of world’s top spirits companies, Pomp & Whimsy is a cordial style gin inspired by the female culinary writers and home brewers of the Victorian era. In an industry where women are rarely given center stage, Nicola is bringing fancy, modernity, and even a touch of femininity, to this wonderful old world spirit. Pomp & Whimsy brings modern sensibilities to the tradition of gin making, by infusing classically distilled gin with a delightfully flavorful botanical liqueur. Connect with Dr. Nicola Nice:

https://www.pompandwhimsy.com/

Instagram: @pompandwhimsy

Here’s to getting unstuck, Cynthia

Sponsor Love:

This week our show is brought to you by Brennen’s “Morning Habits.” Brennen shares his tips for his morning routine that help him rock his day. All of his tips are easy to use and incorporate into your life so even if you only try one, you’re going to get some amazing benefits from it. I don’t want to give anything away so just go to www.goalmagic.co/morninghabits to get your tips today!

GOAL MAGIC Music Credits

Today, I have a fantastic interview that I recorded with my inspiring new friend: life coach and all-around superstar, Khalia Deborah. In this episode, you will learn how Khalia got unstuck after a seriously tough time in her life. She completely transformed herself a few years ago and now she is absolutely crushing it. She has lots of tips to help you crush it too.

About Khalia Deborah

Khalia Deborah is a Certified Life and Transformational Coach, holding a B.S. in Business of Accounting & Finance. She’s also a photographer and the mother of two amazing little boys. She is the Founder of Khalia Deborah Coaching as well as the leader of the Dreams To Founder Movement and the host of The Dreams To Founder Podcast. Through 1-on-1 coaching, workshops, conferences & empowering speaking, she uses what she has learned and acquired through her life and training to empower and challenge women to step into a greater realm of their lives.

Connect with Khalia:

https://www.khaliadeborah.com/ Instagram: @kdeb_coaching

Here’s to Getting Unstuck, Brennen Sponsor Love: This episode is brought to you by my very own bakery, Whipped Bakeshop in Fishtown, Philadelphia. We make modern, joyful and delicious cakes. It’s hard to believe, but we’re coming up on our 10-year anniversary later this year. To celebrate, we’re giving away a cake a week for an entire year on Instagram! It’s our #52CakesGiveaway and all you have to do is follow @whippedbakeshop on Instagram to join in the fun. There are tons of bonus prizes too. The only rule is that you have to live in Philly to win. Sorry, rest of the world! Follow @whippedbakeshop on Instagram today!

GOAL MAGIC Music Credits

We’ve got a fantastic episode for you all this week, featuring Philly’s own Lauren Nolan-Sellers. Lauren was a school teacher but quickly found herself staring out her classroom window, feeling like she was missing out on the world. After having a life-altering event where Lauren almost died, she decided NOW was her time to follow her vision. She dug into her desire to do interior design and the rest has now become history. As Lauren says during our interview, “life presents you with opportunity and you have the chance to rise and meet it, or not.”

About Lauren Nolan-Sellers

Awarding-winning interior decorator, Lauren Nolan-Sellers exploded onto the scene in 2012 co-founding Trust the Vision Decor, a residential design firm based out of Greater Philadelphia, PA. She, along with her partner Wendy, have imparted their unique design sense and straight forward business systems to create a flawless experience serving clients up and down the east coast.

Since the inception of Trust the Vision Decor, the pair has sky-rocketed to success with a client list that includes celebrities, media personalities, and professional athletes. Lauren has become one the premier designers in their region and amassed over 30,000 followers on Facebook while continuing to demonstrate exponential growth appearing in local, regional, and national media outlets including articles in Philadelphia Magazine, a segment on Fox's Good Day Philadelphia, and a profile in Curve, a national women's magazine.

As an actively working interior design professional, Lauren continues to find success taking on new clients and large scale projects. In experiencing her immense growth, she searched for a way to "pay it forward" and help other designers/ decorators gain a massive head start in their own businesses. This search culminated in the formulation of Aspiring Designers, a comprehensive program for designers and decorators that teaches them to implement Lauren's world class business systems and strategies so they can catapult themselves to success. This all-encompassing program nick-named the "Design Business in a Box" pulls the curtain back and teaches you the exact systems Lauren uses so that you can live the life you want and create a sustainable, profitable design business.

The mission is simple: To help designers and decorators grow & scale a design business that consistently generates 5-figures or more a month without sacrificing your time and freedom even if you've got no idea where to begin.

Lauren and her wife Wendy share two children, ages 6 and 9 months.  They reside in Bucks County but are in the process of remodeling and creating their dream home in South Jersey.

Connect with Lauren:

• trustthevisiondecor.com

• Social: @trustthevisiondecor

Here’s to Getting Unstuck, Cynthia

This week our show is brought to you by Brennen’s “Morning Habits.” Brennen shares his tips for his morning routine that help him rock his day. All of his tips are easy to use and incorporate into your life so even if you only try one, you’re going to get some amazing benefits from it! I don’t want to give anything away, so just go to www.goalmagic.co/morninghabits to get your tips today!

GOAL MAGIC Music Credits

If you’re listening to our show it’s usually because you have an entrepreneurial spirit, and are seeking stories and content that feeds that part of you. Many of you may still be in corporate jobs and grinding away, but know that there is something better...more fulfilling...and more rewarding than what you’re doing at your corporate job. Some of you may actually have a hunch as to what that is because you have a hobby or side hustle that you love, but are too scared or aren’t sure whether you can make a living from it, even though that’s really what your heart wants. Today’s episode will make you want to take the leap after you hear Kathryn’s story about how she built Bohemian Bosslady and exited corporate to live a more fulfilling and intentional life. 

About Kathryn Morrison:

Kathryn grew up as your stereotypical "smart kid" and regurgitated information really well on standardized tests. And while the external validation that came from that felt pretty good for the ego, she always had a more creative, bohemian spirit. After college she honored that spirit and took off to live in Namibia for a year as a volunteer teacher. But returning home afterwards the Great Recession was in full force, so her fearful lizard brain mapped her straight into the corporate world, then spending a number of years in business strategy and development in tech companies between San Francisco and Austin. But despite the cushy salary, there was always a gnawing feeling that she wanted something more, better...different. She tried to cover the feeling with social media scrolling and the nightly glasses of wine, but after having children she realized how out of integrity she was with telling them to go after her dreams, when she had abandoned hers. After crafting a life and business fully in alignment with her values and priorities, she now helps others do the same. Connect with Kathryn Morrison:

Socials: @bohemianbosslady https://bohemianbosslady.com/

Here’s to Getting Unstuck, Cynthia

Sponsor Love: This week our show is brought to you by Brennen’s “Morning Habits.” Brennen shares his tips for his morning routine that help him rock his day. All of his tips are easy to use and incorporate into your life so even if you only try one, you’re going to get some amazing benefits from it! I don’t want to give anything away so just go to www.goalmagic.co/morninghabits to get your tips today!

Today we have an impactful (but fun) episode with me and Cynthia where we discuss ways to curb social media overload on our smartphones. We talk about using social media purposefully instead of just mindlessly scrolling through images and videos without really having a purpose to the activity besides entertaining or numbing ourselves. If this topic resonates with you, I wrote an in-depth blog post about it on our brand new Goal Magic blog. I hope you check it out after you listen to the episode.

Here’s to Getting Unstuck, Brennen

This week our show is brought to you by Brennen’s “Morning Habits.” Brennen shares his tips for his morning routine that help him rock his day. All of his tips are easy to use and incorporate into your life so even if you only try one, you’re going to get some amazing benefits from it! I don’t want to give anything away, so just go to www.goalmagic.co/morninghabits to get your tips today!

GOAL MAGIC Music Credits

ina Caye’s life and career path has been nothing short of adventurous. She came from humble beginnings in a tiny town of 750 people in Southern Illinois. Tina left to attend Savannah College of Art and Design (SCAD) in Savannah, GA, where she studied Motion Media Design and Dance. She started out freelancing and tending bar while doing odd-job animations and logo designs living in Savannah and then embarked upon her next grand adventure – Hawaii. While there, Tina worked for a green energy startup and a small advertising agency as Creative Director and fell in love with the job. She has been working in that capacity since. She has tried it all, from advertising to startups, a healthcare IT firm, government consulting firm and now financial services.

She has recently spent some time digging into her belief that fear can be the main driving factor in your life and as long as you're aware of it, you can make leaps forward in spite of that fear. As Oprah might say "The thing I know for sure..." is that everyone has one thing they are uniquely qualified to bring to this world and share. She has come to discover that hers is her story and core beliefs. Tina believes if we remain curious and passionate, life becomes a story worth telling. She gets a real rush out of finding people’s hidden passions and talents and empowering them to do their best work. Leadership is something she takes seriously and enabling change through authenticity is a real passion. She has some fun things up my sleeves in the coming months and years and can't wait to share it!

Tina believes life is meant to be an adventure and that settling for less than your dreams is not an option.

Connect with Tina:

• Instagram: @tinaistheworst

Here’s to Getting Unstuck, Cynthia

This week our show is brought to you by Brennen’s “Morning Habits.” Brennen shares his tips for his morning routine that help him rock his day. All of his tips are easy to use and incorporate into your life so even if you only try one, you’re going to get some amazing benefits from it! I don’t want to give anything away, so just go to www.goalmagic.co/morninghabits to get your tips today!

GOAL MAGIC Music Credits

We have a wonderful episode for you this week, featuring breathwork expert Michelle D’Avella. You’ll get to hear her story of getting unstuck and overcoming problems that she had buried deep inside. If you’ve never tried breathwork, then this is your lucky day, because Michelle leads on a wonderful session toward the end of the interview. Please note: Do not follow along with the guided breathwork if you are driving or operating machinery. It should only be done safely at home, preferably reclining. With that said, please enjoy the episode!

About Michelle:

Michelle D’Avella is an author, certified breathwork facilitator, and spiritual mentor. She helps her clients empower themselves to heal their emotions and transform painful experiences into valuable life lessons. Michelle is an advocate for showing up for yourself, honoring the healing process, and creating a soul-fueled life. She has been featured in W Magazine, MyDomaine, Covetuer, and more. Learn more about Michelle and her work at pushingbeauty.com and follow her on Instagram for daily doses of inspiration. Connect with Michelle:

• https://www.pushingbeauty.com/

• Michelle’s YouTube video

• Instagram: @pushingbeauty

Here’s to Getting Unstuck, Cynthia Today’s episode is brought to you by Russ Hickman Photography. Russ shot our promo photos for GOAL MAGIC and did such an amazing job. He made the process so fun and easy and he had the BEST creative ideas to get the look we wanted. I cannot recommend Russ highly enough for weddings, life events, family portraits, and corporate photography. He’s just an incredible artist and professional. Learn more about Russ at russhickman.com. Mention GOAL MAGIC and get 10% off your first photoshoot session with our friend Russ. That’s russhickman.com

GOAL MAGIC Music Credits

This week we have an invigorating chat with the incredible Heather Einhorn, I was connected to Heather through her spouse and business partner Adam Staffaroni, who you might remember back from EP 46.

Heather is a real life female superhero! Among many other achievements (see below), Heather is the co-creator of the wildly popular Lethal Lit podcast. In this episode, we chatted about overcoming the challenges of working in a male-dominated industry, and how the entrepreneurial spirit can be so energizing.

About Heather Einhorn:

Heather Einhorn Is The Co-founder & CEO of Einhorn's Epic Productions. She is a co-creator and Executive Producer Of Lethal Lit: A Tig Torres Mystery and The Curie Society. Before starting Einhorn’s Epic Productions, Heather was The Director Of Business Strategy at IPG Mediabrands where she managed Strategic Development for The Media Lab. Heather joined Mediabrands From Legendary Pictures where she oversaw branding, publishing, and experiential marketing initiatives - including work with Frank Miller and Guillermo del Toro. Prior to Legendary, Heather was at DC Entertainment where she represented internationally recognized consumer brands including: Batman, Superman, Wonder Woman, and The Justice League. While at DC, Heather managed all marketing activations including San Diego Comic-con and New York Comic Con. Connect with Heather:

• LethalLitPodcast.com

• EinhornsEpicProductions.com

• Socials: @Eintropolis

Here’s to Getting Unstuck, Cynthia

This week our show is sponsored by Frame it Easy. I found Frame It Easy last year when I was searching for custom framing that was simple and affordable. I had literally searched the “usual suspects” but still felt like I wasn’t finding what I needed and wanted for the right price. Everything was so expensive!

As I was searching, I found Frame It Easy, where you can upload your own photo, digital print, or piece of digital art that they then frame for you as well. You can also design your own custom frame for a piece of art already in your home, which is what I have done - TWICE! The support staff was super responsive when I had questions. In fact, I received a call and exchanged emails with them when I had concerns and questions, and was so impressed with how quickly and kindly they resolved my issues - without hassle!

Frame It Easy is the best - I now have all these gift ideas and projects that I want to tackle because I found quality, affordable framing that can make them happen.

We want you to try Frame It Easy and see how awesome they are for yourselves. So, for our listeners only, you can now try Frame It Easy and receive 10% off your order with the code “GOALMAGIC.” Just go to frameiteasy.com and start your next project!

GOAL MAGIC Music Credits