In this episode of the FilmTalks podcast we focus on "Going Live – Why Interactive Video Is the Future of Brand Engagement" features hosts Alex and Jamie discussing the increasing importance of live and interactive video content for brands. They emphasise how these formats foster direct, real-time engagement, boosting audience participation, trust, and visibility on social media platforms. While acknowledging the accessibility of going live, Alex and Jamie highlight the value of professional production studios like Studio 86 for delivering high-quality live events and dynamic interactive video experiences. They argue that expert assistance ensures technical proficiency and enhances brand perception, making it a worthwhile investment for businesses seeking impactful online presence through product launches, Q&As, and interactive training. This podcast is made by AI @ https://studio86.se