Golden Rule of Selling with Katie Mullen

In this episode, Katie interviews Julie Hansen, who is an expert on creating the best possible online camera presence, using the right technology, eye contact, and more!

In this episode, Katie explains how to really impress customers – by doing your research and personalizing your first touch.

In this episode, you'll hear directly from customer Steve Wanty, who will share his insight from a customer perspective on important topics such as virtual meetings and presentations, avoiding pitfalls of the sales process, supply chain pet peeves, and more.

In this episode, Katie will share some customer research to help you give a really good presentation. Or at least how to stop annoying the customers.

In this episode, you'll meet another customer, Kenny Brown. Kenny is a technical buyer, as the manager of the Biomedical Department at a large hospital, and he shares lots of pet peeves and the ultimate story about what to avoid in sales if you want a customer to like you.

In this episode, Katie Mullen explores an important step in the sales process: getting past the gatekeeper. She shares several strategies for how to get into the C Suite, as well as lower level management, strategies proven and tested over many years through thousands of calls.

Chris continues his insight from the previous episode, including advice for giving presentations, his advice on how to nurture a solid partnerships, pitfalls to avoid, LinkedIn advice, and more.

In this episode, you'll hear directly from a customer who is heavily involved in millions of dollars in vendor purchases every year. He shares invaluable insight about everything from the initial call, to Zoom calls, to pandemic trends from a customer perspective, to his pet peeves. The information he shares is so insightful, we had to break into two episodes!

In this episode, Katie explores the true "cold call". That scary moment when you pick up the phone to introduce yourself to the customer for the first time. She share some of the top customer pet peeves. She will also share tips on how to avoid these and ideas on the right thing to say.

Your host, Katie Mullen, introduces the podcast. She explains how in this podcast, you'll be hearing directly from customers, so you can learn their pet peeves, likes, and dislikes. Katie shares her background and how she can help you every week by bringing you fresh content and sales tips, directly from the mouth of the customer.