Creating a successful skincare brand from what other industries call waste is no easy feat. But that’s what Anna and Will Brightman have done with UpCircle. In this episode, Anna talks to us about the importance of listening to your gut, the advantages of a circular business model and the challenges of operating in lockdown.

When Frances Shoemack launched Abel seven years ago, there were few natural fragrances on the market. She saw a space for a perfume that performed as well as — or even better than — the big brand names, without compromising on ethics or luxury. She spoke to Good Good Great about creating fragrances at the intersection of ethics and natural science.

When Tom Kay founded the brand Finisterre 17 years ago he cared deeply about three things, product, people and the environment. We spoke to him about his journey, how he continues to innovate while growing the business and how these three words influence everything he does.

Flora Davidson sees a huge opportunity in manufacturing right now. She talked to Good Good Great about how technology can bring brands and manufacturers closer together and the importance of transparency, trust and getting to know the people you’re working with.

The design stage is integral in the life and impact of any product. Very few people understand this better than designer, Alexander Taylor. He talked to Good Good Great about the opportunity for designers to create responsible change, the power of collaboration and what innovation really means to him.